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Centre of Professional Courses

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Diploma in Criminology

 
[CRC] DILOMA IN CRIMINOLOGY AND CRIMINAL ADMINISTRATION



                                                                   
Exam.                 Sessional          Total      


Paper           I      Criminology (CRC)          100            +       25                      125


Paper           II     Socio-Economic Crimes   100            +    
25                      125


                           (CRC-II)    


Paper           III    Criminal Investigation      100            +      25                      125

                             And Forensic Science

                              (CRC-III)             


Paper           IV   Penology (CRC-IV)           100            +     25                      125          



Viva-voce                                                                                                           50                                                                        

                                                                                         ____________________ 

                                                                                           Grand   Total        550                         

                                                                                           ___________________






                                                                        

Incharge:
Dr. Nazeer H. Khan

                                                                                            Faculty of Law

                                                                                            Aligarh Muslim University

                                                                                            Aligarh       
























Paper-I    Criminology      (CRC-I)                           

                 


UNIT-I                    GENERAL

     

                                  1.
Nature and Scope of Criminology  

                                  2.
Concept of crime legal and sociological

                                  3.
Development of criminology theories

                                  a. Classical School

                                 
b. Positivist School

                                  c. Phychological theories  

                                  d. Sociology theories                 

                                  i.   Different Association Theory

                                  ii. Multi-factor theory


UNIT-II               

FACTORS IN RELATION TO CRIMINALITY-I 

                                                       

                                1.  Physical physiotherapy Factor      

                                2.  Phychological Factors

                                3.  Economic Factors – Economic theories of crime

                                4.  Affluence, capitalism, unemployment and Poverty



UNIT-III              FACTORS IN RELATION TO CRIMNILITY-II

                                          

                                1. Family Disorganization-Broken home, civious in house,

                                                dessertion and divorce

                               2. Community Disorganisation-Bad Neighbour, mobility,       

                                                 Migration, caste tension, communal tension, Youth

                                                 Unrest and industrial unrest.

                               3. Effect of Mass on Criminal Behaviour.



   UNIT-IV            PATTERNS OF CRIMINAL ACTIVITIES-II

                                        

        1.  White – coller crimes

                                2.   Juvenile Delinguency                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            

                  

    UNIT-V              PATTERNS OF CRIMINAL ACTIVITIES-II

                                                 


1. Professional Offends

                                2. Organised Crimes

                                3. Habitual/ persistent offenders

                                4. Prostitution and other sex-offenders

                                5. Individual Disorganization: Alcoholism, Drug Addicition, Beggery and
                                    Suicide  
                  
                            



                                                                                                                                                                                                                                                                                                                                                                                                              

BOOKS RECOMMENDED:


SUTHERLAND                       : PRINCIPLES OF CRIMONOLOGY

MAUNHEINE                          : COMPATATIVE CRIMINOLAGY

GOLLILIN                               : CRIMINOLOGY AND PENOLOGY

TAFT                                        : CRIMINOLOGY

BARNERS AND TESTERS    : NEW HORIZONS IN CRIMINOLOGY

VOLT                                       : THEORIETCAL CRIMINOLOGY

DRELAR                                  : READINGS IN CRIMINOLOGY AND PENOLOGY

ELLIOT AND MERILL          : SOCIAL DISORGANIZATION

  CLINARD, MB& MUKHER JI: CRIMINAL BEHAVIOUR SYSTEM   :  A TYPOLOGY

                                                       AND SOCIAL DISORGANIZATION IN INDIA

  A. SIDDIQUE                           : CRIMINOLOGY, PROBLEMS AND PERSPECTIVES



PAPER-II Socio-Economic Crimes       (CRC-II)


UNIT-I             
       1.Nature & Scope of Socio-economic crimes.

                                  2. Socio-economic Crimes-Doctrine of Mensrea

                                  3. Socio-economic-Crimes-Strict Liability

                                  4. Socio-economic Crimes-Vicarious Liability

                                  a). Master’s Liability

                                  b). Company’s Liability for acts of its Directors and Servant


UNIT-II                     1.Burden of proof                                  2. Punishment

                                  3. Mandatory Minimum Imprisonment 4. Finest………..

                                  5. Confisation                                         6. Investigation

                                  7. Prosection Agency                             8. Forum

                                  9. Procedure at the Trial                        10. Appeal

                                  11. Sanction for Prosecution

                                  12. Need for New Criminal Jurisprudence

                                        

UNIT-III                    1. Evasion and Avoidance of lawfully imposed taxes

                                   2. Adulteration of food Stuffs, drug and Cosmetics

                                   3. Racketeering, Profiteering, Black-Marketting and hordings

                                   4. Violation of foreign Exchange regulations-Smuggling   under invoicing

                                        and over invoicing



UNIT-IV                   1. Violations of Standars, Weights and Measures

                                   2. Violation of Rationing & Guest Control Orders

                                   3. Trafficking in Licences, Permits and quotas

                                   4. Immeral Trafficking of Women and Girls

     

   UNIT-V                  1. Embezzloment, Misappropriation, Frauds and other mal-practices

                                   2. Bribory, Corruption, Favourism, and Nepotism

                                   3. Professional Misconducts

                                   4. Monopolies Control of Corporations and companies


                                 

RECOMMENDED BOOKS                                                                                                                                                                

Clinnard, M. Vevel                : Criminal Behaviour system

Qunncy, R.                              : A Typology

Suther Land                            : Principles of Criminology

Dresslar                                   : Readings of Criminology

Mahesh Chandra                     : Socio-economic Crimes

RECOMMENDED REPORTS

The Santehnam Committee Report

The Wanchoo Committee Report

The Twenty Ninth Law Commission Report

The Forty Seventh Law Commission Report (1972)

STATUTORY MATERIAL

The Prevention of food Adulteration Act, 1954

The prevention of Corruption Act, 1947

Essential Commodities Act, 1955

The Suppression of Immoral Traffic in Women and Girls Act, 1956

The Wealth Tax Act

The Income Tax Act

The smugglers and Foreign Exchange Act, 1976

The Central Excises and Salt Act, 1944

The Relevant Sections of the Indian Penal Code







PAPER-III Criminal Investigation and Forensic Science (CRC-III)   

UNIT-I              Investigation – I

                          1. Purpose of Investigation


                         2. Commencement of Investigation-First Information report; Investigation

                               Into condnizable offences; Police Diaries and Registers

                          3. Inspection of scence-preparation of Maps and Sketchers of Scence

                          4. Collection of Material-Finger prints, foot prints; hair fibres, dust and

                              debris clothing, blood stains, recovery of weapon, recovery of dead remains,

                               recovery of other materials.

UNIT-II             Investigation –II

1.      Interrogation of witness-Medical examination of suspect

2.      Motive

3.      Modus operendi

4.      Dying

5.      Arrest Remand and Detention of the Accused

6.      Search and seizure by police

7.      Confession and Approvers

8.      Role of investigation Officers in Criminal Courts.


UNIT-III             Forensic Science-I

1.      Role of experts in Investigation

2.      Role of forensic Science in Criminal

3.      Techniques of Detention-use of photography in Investigation, Use of Dogs

In Investigation Lie-detectors or polygraphy –use of Chemicals.



UNIT-IV           Forensic Science-II

1.      Establishment of Indentify 0f Individuals

2.      Establishment of Indentify of Physical objects

3.      Baillistics-Establishment of Fire Carti – idges and expolosives.


UNIT-V           Forensic Pathology

1.      Forensic Science Laboratory

2.      Post-mortem examination

3.      Injuries

4.      Pathology of blood and siemen

5.      Examination of skull and bones

6.      Toxicology


BOOKS RECOMMENDED

Barry Soderman &                          : Modern Criminal Investigation

John U.O. Conell

Paul L. Kirk                                     : Criminal Investigation

Cour A.N.                                        : Fire-arms, Forensic Bullentine, Forensic Chemistry and Criminal

                                                           Jurisprudence.

Modi J.P.                                           : Medical Jurisprudence& Toxicology

Krishnamurthi                                    : Police Diaries, Statements, Reports Investigation, Arrest etc

                                                              (4th .ed)

Statutory Material

Relevant Sections of Cr. P.C. 1973 (Act.2of 1975)

Relevant Section of India Evidence Act.

The Police Act, 1961.



PAPER-IV Penology (CRC-IV)

UNIT-I         Punishment

1.      Nature of Punishment

2.      Theories of Punishment

3.      Kinds of Punishment: Fine, Forfeiture, Property, Imprisonment, Capital punishment


UNIT-II        Machinery of Justice 

1.      The Police

2.      The Criminal

3.      Sentencing Process


UNIT-III       Institutional Treatment 

                      1. Prison and Programmes

                      a) Prison Education

                      b) Industry and Treatment

                      c) Discipline in prisons

                      d) Cultural Programmes

                      e) Open Prisons

                    
2. Reformtoris, Approved School, Hostel, Homes, Reformatory School, Protective

                           Homes, Remand and observation Home.

UNIT-IV         Non-institutational Treatment

1.      Probation

2.      Parole and indeterminate sentence

3.     
After-care and Rehabilitation Programme

4.      Juvenile Courts


UNIT-V         Prevention of Crime

                     

                       1. Role of Police in Prevention of Crime

                 
   a)  Taking bonds for Security for keeping peace and good behaviour

                    
b)  prevention of public Nuisance

                    
c)  prevention of Breach of peace

                    
d)  Regulation of procession and public meetings

                      e)  History sheets and surveillance

                      2.  Community project 

                      a)  Child guidance clinic

                      b)  Organized reaction

                      c)   School programmes

                      d)   Moral and Religious teachings

                      e)   Area projects

                      f)   Methods of modifying the conditions and traits of people

                      3.   Prevention is socio-economic Crimes

                      a)   prevention is better than cure

                      b)   Standardization of quality control

                      c)    Prevention detention


RECOMMENDED BOOKS

Barners & Tueters                                 : New Horizons in Criminology

Gillin                                                     : Criminology and Penology

Sethna                                                               :  Society and the Criminals

Bhattacharya                                         :  Prisons

Suther land                                            :  Principals of Criminology

Ahmad Siddiqui                                    :  Criminology


Statutory Material

Relevant Operations of Cr. P. C. 1973

The Children Act, 1961

The Police Act, 1961

The prison Act, 1898

The probation of Offenders Act, 1958

The National Security Act, 1980

The prevention Detention Act,

The Social Status dealing with Socio-economic Offers


Viva- Voce                    


 






21/11/2021
Woundcare and Dressings


Diploma in Wound Care and Dressing

Syllabus

Course Title: Diploma in Wound Care and Dressings

Course No: ..........

Learning Objectives:

The objective of conducting ten theory classes in the above certificate course is

equip the students with understanding the concepts underlying wound care and

dressings, the equipments used in wound care and the psychology of the wounded

patient.

Upon completion of this activity, participants should be able to:

• Recognize the normal anatomy and physiology of the skin.

• Differentiate types of acute and chronic wounds.

• Describe factors that impact the normal healing process.

• Summarize the types of wound healing.

• Discuss how wounds are diagnosed.

• Explain the nurse’s role in assessing and documenting wounds.

• Identify interventions the nurse uses to prevent acute and chronic wounds.

• Explore treatment options for different categories of wounds and the

interdisciplinary role

• Consider legal implications for the care of patients with wounds.

Theory classes (10 hours)

1. Basics of hygiene; tetanus prevention

2. Basics of wound care and dressings

3. Patients psychology and wound related issues

4. Dressing materials used in wound care and topical anaesthesia

5. Instruments and equipments used in wound care

6. Types of dressings (for Acute, chronic wound/ulcers, preop preparation of

wounds and post op wound care)

7. Off loading of wound/ ulcers

8. Burns, diabetes and pressure ulcer and how to prevent progression,

complications and recurrence

9. Care of paediatric and geriatric patients wounds/ulcers.

10. Recent advances in wound / ulcer management.

Practicals classes (100 hours)

• 25 hours dedicated to burn patient care and dressings

• 25 hours in OPD cases wound management

• 25 hours in operation theatre (observing)

• 25 hours in IPD patients wound/ ulcer care.

Teaching Allocation: for Theory

Every Monday & Friday

Prof. Imran Ahmad: All topics with serial number in Odds

Every Wednesday & Tuesday

Dr. Mohd. Fahud Khurram: All topics with serial number in even

All Thursday students to report: Plastic Surgery OPD & IPD

All Saturday Students to report: Plastic Surgery O.T.

Teaching Allocation: for Practicals

Practicals: 08 am to 1 pm in IPD/OPD/OT as per postings

• 25 hours dedicated to burn patient care and dressings: Dr. Mohd. Fahud Khurram

• 25 hours in OPD cases wound management: Prof. Imran Ahmad

• 25 hours in operation theatre (observing): Dr. Mohd. Fahud Khurram

• 25 hours in IPD patients wound/ ulcer care: Prof. Imran Ahmad


21/11/2021
Marketing Management

CENTRE FOR PROFESSIONAL & TECHNICAL STUDIES

ALIGARH MUSLIM UNIVERSITY, ALIGARH

P.G. DIPLOMA IN MARKETING MANAGEMENT

CONCEPTS OF MANAGEMENT (DMM-101)

Max marks: 100

Sessional: 30

Examination: 70

Course Objectives: 1. Imparting understanding on nature of managerial job in terms of

principles, skills and roles. 2. Familiarizing students with the basic elements of

management process. 3. Helping learners evolve an integrated perspective of the discipline

of management and inter-linkages of this course with other core and functional area

courses.

Unit I: Introduction Meaning of Management, scope and process of management,

Managerial roles, skills and levels, Evolution of management theory.

Unit II: Planning and Decision-Making Meaning, Scope and importance of planning,

Strategy making: formulation vs crafting model, Goal setting: vision, mission, objective,

strategy, goals and targets, Management by objectives, Decision making; managerial

decision-making models.

Unit III: Organizing Division of work and various basis of Organizational structure;

Power, authority and responsibility, Delegation and decentralization, Coordination.

Unit IV: Actuating and Directing Leadership and collaboration, leader vs manger; Brief

discussion on theories of leadership, Motivating others; Content theories of motivation,

Communication process; barriers to communication.

Unit V: Controlling Meaning and process of control, Types of control; financial controls,

dysfunctional controls, Emerging issues in management, International dimensions.

Suggested Readings:

1. Stoner, James, A.F. and Freeman, R.E., Management, Prentice Hall of India.

2. Robbins, S.P.: Management, PHI, New Delhi.

3. Koontz, H. and Donnel C., Essentials of Management, McGraw Hill, New Delhi.

4. Drucker, Peter F: The Practice of Management. N.Deming, Management : Principles and

Guidelines, Wiley India.

5. Griffin, Ricky,W.: Management, eight edition,Wiley India

CENTRE FOR PROFESSIONAL & TECHNICAL STUDIES

ALIGARH MUSLIM UNIVERSITY, ALIGARH

P.G. DIPLOMA IN MARKETING MANAGEMENT

MARKETING MANAGEMENT (DMM-102)

Max marks: 100

Sessional: 30

Examination: 70

Course Objective: This course is to facilitate understanding of the conceptual framework

of marketing and its applications in decision making under various environmental

constraints.

UNIT - I Introduction: Concept, nature, scope and importance of marketing; Marketing

mix; Strategic marketing planning- an overview. Market Analysis and Selection: Marketing

environment -macro and micro components and their impact on marketing decisions;

Market segmentation and positioning

UNIT - II Product Decisions: Concept of a product; Classification of products; Product

line and product mix; Branding; Packaging and labelling; Product life- cycle -strategic

implications; New product development and consumer adoption process.

UNIT - III Pricing Decisions: Factors affecting price determination; Pricing policies and

strategies; Discounts and rebates. Distribution Channels and Physical Distribution

Decisions: Nature, functions, and types of distribution channels; Distribution channel

intermediaries; Retailing and wholesaling.

UNIT - IV Promotion Decisions: Communication process; Promotion mix - advertising,

personal selling, sales promotion, publicity and public relations; Determining advertising

budget; Copy designing and its testing; Media selection; Advertising effectiveness; Sales

promotion - tools and techniques.

Unit-IV Issues & Emerging Marketing Concepts: Social, ethical and legal aspects of

Marketing, Basic concept and features of Green marketing, Concept of cyber marketing

and its scope. Rationale of Smart marketing in digital age, Role of the emerging dimension

like VR in marketing.

Suggested Readings:

1. Kotler, Philip and Gary Armstrong: Principles of Marketing, Prentice Hal” New Delhi.

2. Mc Carthy, E. Jenome and William D” Perreault Jr: .Basic Marketing: Managerial

Approach, Richard D, Irw’n, Homewood, Illinois,

3. Ramaswamy,V.S and Namakumari,S: Marketing Management, MacMillan India, New

Delhi.

4. Srinivasan, R: Case Studies in Marketing: The Indian Context, prentice Hall, New Delhi.

5. Stanton, William J., and Charles Futrell: Fundamentals of Marketing; McGraw Hill

Publishing Co” New York.

6. Maketing Management by Memona & Joshi.

7. Marketing Management by RSN Pillai & Bagavati; S. Chand Publishing House, New

Delhi.

CENTRE FOR PROFESSIONAL & TECHNICAL STUDIES

ALIGARH MUSLIM UNIVERSITY, ALIGARH

P.G. DIPLOMA IN MARKETING MANAGEMENT

CONSUMER BEHAVIOUR (DMM-103)

Max marks: 100

Sessional: 30

Examination: 70

Course Objectives 1. To familiarize student with the various theories and models of

consumer behaviour applications in developing marketing strategies. 2. To enable the

student to analyze and evaluate consumer behaviour from a sustainable perspective. 3.

Critically assess and evaluate different consumer research methods and their application in

business and research. Course Content

Unit I: Introduction to Consumer Behaviour Meaning and scope of consumer

behaviour; relationship between consumer behaviour and behavioural sciences; consumer

behaviour and marketing strategy; Dark Side of Consumer Behaviour

Unit II: Motivation & Perception Introduction to motivation, motivation theories and

their application; measurement of motivation and motivation research; meaning and

application of perception; perceptual selection, perceptual organisation, application of

absolute and differential threshold in consumer behaviour.

Unit III: Personality, Attitudes & Culture Meaning and nature of personality; Theories

of personality and their application in consumer behaviour; self-concept and consumer

research; attitudes and their characteristics; functions of attitude, models of attitudes;

measurement of attitudes. Culture and Characteristics of Culture, Values, Sub-cultures,

Cross-cultural Influence, Social Class and Group Influences on Consumer Behaviour.

Unit IV: Decision-Making in Consumer and Organizational Markets Types of

Consumer Decisions, Models of Consumer Decision-making; consumer decision making

process; Meaning, scope and Characteristics of Organizational Buyers; Purchase and

Demand Patterns, Factors Influencing Organizational Buyer Behaviour, organizational

Buyer Decision Process.

Unit V: Contemporary Issues in Consumer Behaviour Consumer Collectives and Buyer

Behaviour, Social Media Marketing and Buyer Behaviour, Sustainable Marketing and

Green Buyer Behaviour, Consumer Behaviour in Later Life, Social Marketing and

Consumer Citizenship, Emergence of Global Consumer

Suggested Readings:

1. Consumer Behaviour, Leon G Schiffman, Joseph Wisenblit, S Ramesh Kumar, Pearson

Education India.

2. Consumer Behaviour, Roger D. Blackwell, Paul W. Miniard , James F. Engel , Zillur Rahman,

Cengage India Private Limited

3. Consumer Behaviour: Building Marketing Strategy, Del I Hawkins, David L Motherbaugh and

Amit Mookerjee, McGraw Hill Education

4. Consumer Behaviour: Buying Having and Being, Michael R Solomon, Pearson Education India.

5. Why We Buy: The Science of Shopping, Paco Underhill, Simon & Schuster 6. How Customers

Think: Essential Insights into the Mind of the Markets, Gerald Zaltman, Boston: Harvard Business

School Press.

CENTRE FOR PROFESSIONAL & TECHNICAL STUDIES

ALIGARH MUSLIM UNIVERSITY, ALIGARH

P.G. DIPLOMA IN MARKETING MANAGEMENT

SALES MANAGEMENT (DMM-104)

Max marks: 100

Sessional: 30

Examination: 70

Course Objectives 1. To develop an insight in personal selling. 2. To analyse the managerial

aspects of sales force management. 3. To create understanding of sales force control

systems. 4. To develop understanding of contemporary issues in sales management

Unit I: Sales and Distribution Strategy Marketing Sales and Distribution linkage,

Characteristics of sales job, Myths in selling, Dyadic relationship, Diversities in selling

situation, Selling theories.

Unit II: Selling Process and Sales Organization Prospecting, Pre approach, Approach,

Presentation, Objection Handling, Sales Close, Sales Organization Design

Unit III: Sales force Management Formulation of Personal Selling Strategies,

Recruitment and Selection, Sales force Training, Sales force Compensation

Unit IV: Sales force control system Sales Quota setting, Sales Territory, Sales Budget,

Sales Analysis and Audit and evaluating sales person performance

Unit V: Contemporary issues in Sales Management Customer relationship management;

Behaviour, role perception and satisfaction of sales force, Strategic role of information in

sales management and Responsibilities of sales manager and sales persons.

Suggested Readings:

1. Still Cundiff and Govoni: Sales Management, PHI, New Delhi

2. Johnson and others: Sales Management: McGraw Hill

3. Spiro, Stanton and Rich: Management of Sales Force, Tata McGraw Hill, New Delhi

4. Panda and Sahadev: Sales and Distribution Management: Oxford University Press, Delhi

Manning and Others Selling Today, Pearson education, New Delhi 2015

CENTRE FOR PROFESSIONAL & TECHNICAL STUDIES

ALIGARH MUSLIM UNIVERSITY, ALIGARH

P.G. DIPLOMA IN MARKETING MANAGEMENT

BRAND MANAGEMENT (DMM-105)

Max marks: 100

Sessional: 30

Examination: 70

Course Objectives: 1. To increase understanding of the important issues in planning and

evaluating brand strategies. 2. To provide the appropriate theories, models, and other tools

to make better branding decisions. 3. To provide a forum for students to apply these

principles.

Unit I: Introduction to Brand Management Understanding Brand, Brand v/s Product,

why brands matter, Branding Practices, Brands and value addition, Factors shaping a brand

over its life cycle.

Unit II: Concept of Brand Equity Customer-based Brand Equity; Concept of brand

equity, Sources of brand equity, Benefits of brand equity. Brand Knowledge Structures,

Choosing Brand Elements to Build Equity, Brand element choice criteria, Brand element

options, Brand element tactics.

Unit III: Brand Valuation Measuring Sources of Brand Equity; Qualitative and

Quantitative research techniques, Measuring Outcomes of Brand Equity; Comparative

methods, Holistic methods, Brand Equity Measurement System; Conducting brand audits,

Designing brand tracking studies, Establishing a brand equity management system.

Unit IV: Branding Strategies Branding Strategies; Brand-product matrix, Brand

hierarchy, Designing brand strategies, Stages of growth and maturity of brands.

Unit V: Managing and Leveraging Brand Naming New Brands and Extensions- New

products and brand extensions, Advantages of extensions, Disadvantages of extensions,

consumers’ evaluation of brand extension. Managing Brands over Time; Reinforcing

brands, Revitalizing brands, Adjustments to brand portfolio.

Suggested Readings:

1. Keller, Kevin Lane: Strategic Brand Management: Building, Measuring, and Managing

Brand Equity, Upper Saddle River, NJ: Prentice Hall.

2. Merle C. Crawford: New Product Management, Richard D. Irwin, Homewood, Illinois.

3. Aaker, David A: Building Strong Brands, New York: Free Press.

4. Kapferer, J. N. (1992). Strategic Brand Management New York, Free Press.

CENTRE FOR PROFESSIONAL & TECHNICAL STUDIES

ALIGARH MUSLIM UNIVERSITY, ALIGARH

P.G. DIPLOMA IN MARKETING MANAGEMENT

ADVERTISING MANAGEMENT (DMM-101)

Max marks: 100

Sessional: 30

Examination: 70

Course Objectives 1. To understand the process of marketing communications. 2. To

understand and integrate marketing communications theory and concepts with all elements

of the promotional mix. 3. To acquaint students with approaches and methods to develop,

execute and evaluate advertising campaigns. 4. Application of Advertising through the

development and implementation of an advertising plan.

Unit I: Basics of Advertising Management The Field of Advertising Management,

advertising planning and decision-making. The types and classification of advertising, role

of advertising and marketing strategy. Legal Ethical and social Aspects of Advertising.

Organizing for Advertising and Promotion: Advertising agency setup and agency

compensation.

Unit II: Advertising Budgeting and Research Models of advertising budgeting.

Advertising goals and objectives. Approaches in setting advertising objectives.

Effectiveness of advertising- methods of measurement. The communications process.

Source, Message and Channel Factors. Perspectives and researches on how advertising

works.

Unit III: Creative Strategy Creative Strategy: Planning and Development; Creative

Strategy Implementation and Evaluation. Role of DAGMAR, Production and execution of

TVCs and print ads.

Unit IV: Media Planning and Strategy Market analysis for developing media plan, Media

buying, Emerging media and trends. Evaluation of Broadcast Media, Evaluation of Print

Media, Support Media, the Internet and Interactive Media. Developing and implementing

media strategies.

Unit V: Evaluating Advertising Effectiveness Measuring the Effectiveness of the

advertising Program, International Advertising, Regulation of Advertising, Public

Relations, Publicity and Corporate Advertising.

Suggested Readings:

1. Aaker, David & Myers, John: Advertising Management, Prentice Hall, 2003.

2. Belch, G. and Belch, M: Advertising and Promotion: An Integrated Marketing

Communications Perspective, 6/e, Mc-Graw Hill, 2003.

3. Cialdini, Robert B: Influence: The Psychology of Persuasion, 1993.

CENTRE FOR PROFESSIONAL & TECHNICAL STUDIES

ALIGARH MUSLIM UNIVERSITY, ALIGARH

P.G. DIPLOMA IN MARKETING MANAGEMENT

MARKETING RESEARCH (DMM-107)

Max marks: 100

Sessional: 30

Examination: 70

Course Objective: 1. To sensitize students to typical data-driven marketing problems. 2. To

introduce students to marketing research methods. 3. To develop competency of students

in marketing analytics.

UNIT- I Marketing Analytics: An introduction Correlational research method, crosssectional data, descriptive statistics, error, experimental research methods, inferential

statistics longitudinal data, market research, model, model fit, population, sampling.

Introduction to the software- SPSS/SAS/R.

UNIT- II Basics of Marketing Research Classification of Variables- categorical,

continuous and discrete variables; Dependent and independent variables; latent and

manifest variables; mediator, moderator and control variables. Types of Scales- nominal,

ordinal, interval scale and ratio scales. Market research, market research process,

measurement error, objectivity. Hypothesis- Null and Alternate.

UNIT- III Data Types and Data Collection Data Types- qualitative and quantitative.

Reliability, research question, test statistics, theory, validity. Data Collection- Survey

Design v/s Experimental Design, open-ended v/s closed ended, cross-sectional v/s

longitudinal design, double-barrelled questions, leading questions, types of surveys,

measurement bias, Likert/ staple/ SD scales.

UNIT- IV Data Exploration Measures of central tendency, probability, range, sampling

distribution, standard deviation, standard error, sum of squares. Graphical profiling:

boxplot, histogram, missing values, outliers. Distribution- normal distribution, Skewness,

kurtosis, normal distribution assumptions and other distributions.

UNIT- V Data Analytics Significance level, confidence level, p-value, T-tests and

ANOVA, Chi-square test, Covariance and Correlation, Regression Analysis: Simple and

Multiple Regression, Testing Assumptions of Regression Models, Importance of R-square,

criticality of multi-collinearity.

Suggested Readings:

1. Malhotra, N. K. & Dash, S. (2015). Marketing Research. Pearson Education India.

2. Field, A. (2005). Discovering Statistics using SPSS. Sage: London.

3. Kothari, C. R. (2004). Research Methodology: Methods and Techniques. New Age

International.

CENTRE FOR PROFESSIONAL & TECHNICAL STUDIES

ALIGARH MUSLIM UNIVERSITY, ALIGARH

P.G. DIPLOMA IN MARKETING MANAGEMENT

MARKETNG OF SERVICES (DMM-108)

Max marks: 100

Sessional: 30

Examination: 70

Course objectives: 1. To familiarize students with the unique features of marketing of

services and its role in the economy 2. To understand the marketing mix elements of

services 3. To study the consumer behaviour of services and the models of service quality

4. To apply the services marketing concepts in different service sectors

UNIT I Background of services Meaning and characteristics of services, Services in the

Indian economy, Demand and supply of services, Services marketing mix

Unit II Market Analysis and service customer behaviour Service vision and strategy,

Sustainable differentiation, Competitive analysis of services, Segment identification,

Service decision making Perspective, Customer expectation and marketing strategies

UNIT III Services Mix Elements Service product, Service pricing, Service promotion and

distribution, Process, people and Physical evidence in services

UNIT IV Service branding and quality of services Brand value proposition of services,

creating strong services brands, Consumer evaluation process, Service quality models,

Initiating and managing quality

UNIT V Specific services and CRM Marketing of banking, Tourism, consultancy,

Insurance as services, Service recovery and empowerment, Customer relationships in

services

Suggested Readings:

1. Verma, HV Services marketing, Pearson education, 2nd Edition 2011

2. Sirinivasan R, Services Marketing, PHI, New Delhi, 2014

3. Zeithaml, VA and Bitner MJ, service marketing TMH 2007

4. Hellen W, Service Marketing McMillan India New Delhi 2000

5. Cowell Donnald, Marketing of Services, Heinemann, London

CENTRE FOR PROFESSIONAL & TECHNICAL STUDIES

ALIGARH MUSLIM UNIVERSITY, ALIGARH

P.G. DIPLOMA IN MARKETING MANAGEMENT

DIGITAL AND E-MARKETING (DMM-109)

Max marks: 100

Sessional: 30

Examination: 70

Course Objectives: 1. To acquaint the students with the emerging business models,

personalization techniques, competition, pricing, and new product development for

optimization of a company’s business activities using digital technology. 2. To create

awareness about product co-creation, online value for connected consumers, customer

relationship management and issues related with e marketing.

Unit 1 E-Marketing trend, past present and future; Power shift to individuals; Strategic E

Marketing and performance metrics, E Marketing Plan, The Global E Market issues and

digital divide

Unit 2 Consumer Behaviour Online; Social Shopping; The Online Exchange Process;

Building Online Communities; IMC Goals; Social Media Strategies; Owned, Paid and

Earned Media; Social Network and Search Marketing; User Engagement Levels; Location

Apps and Social Apps

Unit 3 Creating Differentiation through Digital Marketing, The Digital Game Changes,

Customer Acquisition through Digital, Agility through Mobile Channel, Social Media

Channels, Simulation: Background, Keywords Analysis

Unit 4 Search Engine Optimization I, Search Engine Optimization II, Introduction to

Adwords, Advanced Adwords, Best Practices and Challenges in SEM, Web Design and

Email Marketing, Content Strategy

Unit 5 Innovation for Digital Marketing, Emerging Technologies for Digital Marketing,

Creating a Road Map for Digital Marketing Initiatives, Best Practices in Digital and Social

Media Marketing, Leading and Managing Digital Marketing Teams

Suggested Readings

1. Judy Strauss and Raymond Frost: E-Marketing, Seventh ed., Pearson Education

2. Rob Stokes: E-Marketing: The Essential Guide to Marketing in a Digital World, Fifth

ed.

3. Alan Charlesworth: Internet Marketing: A Practical Approach, Taylor & Francis India

Pvt. Ltd

CENTRE FOR PROFESSIONAL & TECHNICAL STUDIES

ALIGARH MUSLIM UNIVERSITY, ALIGARH

P.G. DIPLOMA IN MARKETING MANAGEMENT

INTERNATIONAL MARKETING (DMM-110)

Max marks: 100

Sessional: 30

Examination: 70

Course Objectives: The basic objective of this course is to acquaint the students with

environment, procedural, institutional and decisional aspects of international marketing.

Unit 1 Introduction International Marketing – Definition, Concept and Setting;

Distinctions between International Trade, Marketing and Business; Economic Environment

of International Marketing

Unit 2 International Institutions International Institutions- World Bank, IMF, UNCTAD,

WTO, Customs Union, Common Markets, Free Trade Zones, Economic Communities;

Constraints on International Marketing – Fiscal and Non – Fiscal Barriers, Non- Tariff

Barriers; Trading Partners – Bilateral Trade Agreements, Commodity Agreements and GSP

Unit 3 Policies for International Trade India and World Trade, Import and Export Policy,

Direction and Quantum of Indian’s Exports; Institutional Infrastructure for Export

Promotion; Export Promotion Council, Public Sector Trading Agencies, ECGC,

Commodity Boards etc.

Unit 4 International Market Entry Strategies Introduction, Different Entry Modes and

Market Entry Strategies, joint Ventures, Strategic Alliances, Direct Investment,

Manufacturing and Franchising. Tariff and Non-tariff barriers.

Unit 5 International Marketing Strategies International Marketing Mix – Identification

of Markets, Product Policy, International Product life Cycle, Promotion Strategy, Pricing

Strategy and distribution Strategy; Various Forms of International Business; Marketing of

Joint Ventures and Turnkey Projects.

Suggested Readings:

1. Bhattacharya, B., (1991), “Export Marketing: Strategies for Success”, Global Business

Press, New Delhi.

2. Johri, Lalit M., (1980), “International Marketing: Strategies for Success. University of

Delhi”, Faculty of Management Studies.

3. Keegan, Warren, (2002), “Global Marketing Management”, Englewood Cliffs, Prentice

Hall Inc, New Jersey.

4. Onkvisit, Sak and Shaw, J. J., (1995), “International Marketing: Analysis and Strategy”,

Prentice Hall of India, New Delhi.

5. Pripalomi, V. H., “International Marketing”, Prentice Hall.


21/11/2021
Gem Testing Methods

Paper-I (GMT-I)



GEM TESTING METHODS



Sessional Marks  20


      Exam Marks  80


                Total  100         

 

     
            Total work load of Theory--70 periods




1. Introduction: Formation of minerals, basic qualities of gem and gem material, classification of gem material. Some wall-known occurrences of gem and gemstone.



2. Crystallography: Nature of crystal, crystal classifications, crystal from, crystal habit, symmetry element and their significance in gemology. Physical properties of gem material- Hardness, Cleavage, Fracture, Specific Gravity and its measurements Heft Weight and measurement of gemstone with special reference to precious and semiprecious gemstones.



3. Optical Properties: Nature of light, Electromagnetic spectrum, Reflection, Refraction, Isotropism, Anisotropism, Polarization, Dichroism and Dispersion, Pleochroism, Luster, Sheen, Schiller, Aventuriscence, Chatoyancy, Asterism, Refractive Index and its measurements.



4. Colour in gemstone and its causes, Play of colour, Change of colour, Absorption Spectra, Opalescence, Adularescence, Luminiscence and use of X-Ray, FTIR and Raman Spectroscopy in the identification of gemstone.











Paper-II (GMT-II)


       Description of Gemstones



                             

Sessional Marks  20

      Exam Marks  80

                Total  100



1. Physical properties, description and identification of the following gemstones Andalusite, Apatite, Azurite, Beryl (Emerald, Aquamarine, Heliodor, Goshenite, Morganite), Calcite, Corundum (Ruby, Sapphire). Chrysoberyl, Chrysocolla, Diamond, Diopside, Epidote, Feldspar (Moonstone, Albite, Amazonite, Orthoclase, Plagioclase, Labradorite and Sunstone etc.)Fluorite, Garnet, Hematite, Idocrase, Iolite, Jasper,Jade, Kyanite, Lapis Lazuli, Malachite, Opal, Peridot, Quartz (Amethyst, Citrine, Chalcidony, Chrysoprase, Rock Crystaland Agate etc.), Spinal, Topaz, Tourmaline, Tanzanite and Zircon.


2. Physical properties, description and identification of the following Organic game Amber, Coral, Pearl, jet and lvory.


Manufacturing of Synthetic gemstones by Vernuil process, Flux Melt, Hydrothermal and Skill Melt methods. Identification of composite and paste stones, plastic and Imitation and Synthetic stones.


3. Treatment and Enhancement of gemstones, Bleaching, Dyeing, Oiling, Coating, Heat treatment, Irradiation, Laser and X-rays. Reduction and Development of Colour in gemstones.


4. Instrument used for cutting, grinding, polishing and identification of gemstones: Jewelers Lens, Microscope, Dichroscope, Polaris cops, Refractometer, Spectroscope, Diamond Tester, Moizanite Tester, Chelsea colour filter, Hardness pencils etc. Sawing, Grinding, Polishing and Faceting machines.  












Paper-III (GMT-III)



Jewelry Designing



Sessional Marks  20

     Exam Marks   80

               Total   100




1. Historical background and origin of Jewelry with special reference to India. Scope of Gems and Jewelry. Jewelry tools, equipment and machines. Purity detection of Gold, Silver etc. and Hallmarking.





2. Jewelry design sources: Natural sources, Man made sources, Historical sources, Symbolic sources. Basic shapes: Repeating, Overlapping, Turning, Linking, Symmetry and Mirroring, Stretching and Compressing, Enlarging and Reducing, Round Brilliant cut, Bagutte, Tapered baguette, Emerald cut, Marquise and Pear shape etc. 




3. Jewelry Designing and Manufacturing: Manually and Computer aided jewelry designing Jewelry Casting, Rubber mould making / Waxing. Investment, Preparation and casting. Stone Setting, Basic bad setting, Tub stone setting Bezel, Pave, Prong, Channel, Flush, Star, Invisible, Tension.




4. Marketing and Appraising of Gems and Jewelry in India and its position in World market. Export / Import law. Gemstones in human destiny and Occult power of gemstones. Astrological and Zodical stones. Selection style of cut and orientation. Cutting and polishing of cabochons and facetted stones, Carving and Engraving. Techniques of decoration.    

   









PRATICAL-I

                           


Sessional Markes  10

                                                                                                                  
Exam Marks    40           

                                                                                                                              Total     50  


  1. Study of general physical of rough gemstones.
  2. Study of crystal symmetry and surface features.
  3. Determination of Hardness on Mohs scale.
  4. Measurment of Specific Gravity by Hydrostatic weighting and by heavy liquid methods.
  5. Measurment of Refractive Index using Refractometer and R.I. Liquids.
  6. Detection of double refraction and pleochroic colours with Dichroscope.
  7. Detection of double refraction, internal stains etc., with Polariscope.
  8. Study of absorption spectra of various gemstones using spectroscope.
  9. Study of fluorescent colour under ultraviolet light.
  10. Detection of Diamond from its simulants using Diamond /  Moisanita tester.
  11. Study of cut and polished Stones under microscope and identification and recognition of various types of inclusions in gemstones.
  12. Identification and recognition of various gemstones as per syllabai.
      


PRATICAL-II

                                  Sessional Markes  10

                                         Exam Marks   40 


                                                   Total    50 


  1. Steps in cutting, Performing, Dopping and Sanding of rough stones.
  2. Preparation of various styles of Cabochons.
  3. Preparation of various styles of facetted stones.
  4. Drawing and shading of Pearl, cabochons and beads and facetted stones.
  5. Painting Diamond
  6. Exercises for manufacturing of Square, Wheel, Star pattern, H-Shape, Pillar and semicircle design rod etc.
  7. Designing of ring, earring and nose pin, pendent, braslet, necklace and other common jewelry etc.

FIELD WORK AND PROJECT REPORT


Sessional Mrkes 20

     Exam Marks  80

                Total 100

Visit to Gem mining, Gem cutting and Gem production and Jewelry manufacturing areas. Prepare report individually on assigned project.



21/11/2021
Fire safety and Prevention

Post Graduate Diploma in Industrial Safety and Fire Prevention

(PGD-ISFP)

Run by

Center of Professional courses (CPC)

At

University Polytechnic

Session 2020-2021

Aligarh Muslim University (AMU)

Aligarh

Post Graduate Diploma in Industrial Safety and Fire Prevention (PGD-ISFP)

Page 2 of 13

Course Objectives (CO):

To develop highly qualified professional manpower the essential requirement lies in systematic quality

based coaching and training in Advanced Science and Technologies. Therefore, the course is designed

to train and provide expert human resources to safety management and expected to bring direct

benefits to industry and society. The course is based on the following objectives:

 To develop expert manpower to handle the complex industrial environment.

 To give knowledge about occupational health, industrial hygiene, accidental prevention

techniques to the students.

 To make the student aware of safety auditing and management systems, pollution prevention

techniques etc.

 To train the students about risk assessment and management.

Post Graduate Diploma in Industrial Safety and Fire Prevention (PGD-ISFP)

Page 3 of 13

Course Structure:

S No Paper

Code

Paper Title Theory

Hours

Practical

Hours

Marks Total

Exam Sessional

1 ISFP-101 Safety, Health and

Environmental Management

2 0 70 30 100

2 ISFP-102 Legislation on Safety, Health

and Environment

2 0 70 30 100

3 ISFP-103 Safety In Industries 2 0 70 30 100

4 ISFP-104 Environmental Impact

Assessment and Monitoring

2 0 70 30 100

5 ISFP-105 Hazard Identification,

Assessment and Control

Techniques

2 0 70 30 100

6 ISFP-106

Safety Engineering 2 0 70 30 100

7 ISFP-107 Environmental Management

System and ISO 14000

2 0 70 30 100

8 ISFP-108

Natural Disasters and Industries 2 0 70 30 100

9 ISFP-109

Fire protection, Services and

Maintenance Management

2 0 70 30 100

10 ISFP-1901

PracticalBased on Theory Paper

/In-plant Training and Visits

Project

0 4 60 40 100

Post Graduate Diploma in Industrial Safety and Fire Prevention (PGD-ISFP)

Page 4 of 13

ISFP-101: SAFETY, HEALTH AND ENVIRONMENTAL MANAGEMENT

UNIT- I

Occupation, Safety And Management; Occupational Safety, Health and Environmental Safety,

Management – Principles & practices, Role of Management in Industrial Safety, Organization

Behaviaraion Human factors contributing to accident. Planning for Safety: Planning: Definition,

purpose, nature, scope and procedure. Management by objectives and its role in Safety, Health and

Management (SHE)

UNIT-II

Monitoring for Safety, Health & Environment: Occupational Safety, Health and Environment

Management System, Bureau of Indian Standards on Safety and Health: 14489 – 1998 and 15001 – 2000,

ILO and EPA Standards. Principles of Accident Prevention: Definition: Incident, accident, injury,

dangerous, occurrences, unsafe acts, unsafe conditions, hazards, error, oversight, mistakes etc.

UNIT-III

Education, Training and Employee Participation in Safety: Element of training cycle, Assessment of

needs. Techniques of training, design and development of training programs. Training methods and

strategies types of training. Evaluation and review of training programs. Competence Building

Techniques (CBT), Concept for training, safety as a on-line function. Employee Participation: Purpose,

areas of participation, methods, Role of trade union in Safety, Health and Environment Protection.

UNIT-IV

Management Information System: Sources of information on Safety, Health and Environment

Protection. Compilation and collation of information, Analysis & use of modern methods of

programming, storing and retrieval of MIS for Safety, Health and Environment. QCC HS Computer

Software Application and Limitations.

Post Graduate Diploma in Industrial Safety and Fire Prevention (PGD-ISFP)

Page 5 of 13

ISFP 102: LEGISLATION ON SAFETY, HEALTH AND ENVIRONMENT

UNIT-I

Background and Scope: ILO Convention and Recommendation concerning Occupational Health &

Safety. Relevant Conventions and Recommendation of ILO in the furtherance of Safety, Health and

Environment (SHE). SHE a human right issue. Trade Policy affecting OHS. Occupational safety &

Health Act (OSHA) 1970, USA

UNIT-II

Important Safety related Legislation: Overview of Indian legislation pertaining to SHE. The Factories

Act, 1948 (Amended) and Rules: Provisions under the Act and Rules made there-under with

Amendments Case Laws under the Factories Act. Contract Labour (Abolition and Regulation) Act,

Public Liability Insurance Act, Social Accountability 8000 SA-8000

UNIT-III

Outline of other related important Legislation: Indian Boilers Act, 1923 with allied Regulations, 1961,

Indian Explosives Act, 1984 and Rules. Hazardous Material Transportation Rules. The Dock Workers

(Safety, Health & Welfare) Act, 1996 and Rules and Regulations The Building and other Construction

Workers (Regulation of Employment and Conditions of Service) Act, 1996 and Cess Act.

UNIT-IV

Environment Protection Legislations: Water (Prevention & Control of Pollution) Act 1974 and Rules.

Air (Prevention & Control of Pollution) Act 1981 and 1982 and Rules. Environment Protection Act 1986

(Amended) and Rules. MSIHC Rules. Noise Pollution Act, 1998, Biomedical Waste. Hazardous Waste

Management Rules. Chemical accident (Emergency preparedness, planning and response) Rule 1986.

Post Graduate Diploma in Industrial Safety and Fire Prevention (PGD-ISFP)

Page 6 of 13

ISFP-103: SAFETY IN INDUSTRIES

UNIT-I

Safety in Chemical Industries; Need of Safety in Chemical Industries, Types of chemical industries,

Indian Standards. Types of Chemical Hazards & Controls, Storage Hazards & controls, Material

(Property) Hazards & Controls, Process Hazards and Control, Pollution Hazards & Control, Safe

Transfer of chemical. Safe Transportation of Chemicals, Instrumentation for safe plant Operation,

Inspection, Testing & Maintenance, Work permit for Chemical hazard work

UNIT-II

Safety in Petroleum Refinery, Mining and Petrochemical Industry: OISD norms for petroleum

industry, Petroleum classification and hazards due to petroleum product. Hazards of bulk storages,

and their control measures. Storage of manufacturing process. Hazard and control during

manufacturing process.

UNIT-III

Safety in Manufacturing, Construction and Cement Industry: Basic Parameters governing the safety

in construction such as site planning and layout, safe access, safety work permit and checklist, good

housekeeping. Safety in the use of construction machinery and equipment. Health and welfare of

construction workers dust, noise, vibration, heat, humidity, and other hazard. First aid, medical

examinations and health records.

UNIT -IV

Industrial Health and Hygiene: Occupational health hazard, Introduction & classification of health

hazards. Dangerous properties of chemicals, dust, gases, fume, mists, vapors, smoke and aerosols and

their health effects. Routes of human entry system, recognition, evolution and control basic hazards,

and bio chemical action of toxic substance and toxicity, type and degrees of toxic effects, threshold

limits of exposure (TLV), STEL, IDLH, Ld/LC etc. Physiology of work and occupational diseases.

Post Graduate Diploma in Industrial Safety and Fire Prevention (PGD-ISFP)

Page 7 of 13

ISFP-104: ENVIRONMENTAL IMPACT ASSESSMENT AND MONITORING

UNIT-I

Overview of EIA; Objectives and development of EIA. Benefits of EIA, Indian directions of EIA. Rapid

and comprehensive EIA perspectives. Sources and collection of data for EIA.

UNIT-II

EIA Notifications: EIA in Indian context, EIA Notification 2006, Prior environment al clearance

requirements, EIA authority - State and Central government, Committees for Environmental Clearance,

Application for EC, Form 1- contents. Categorization of projects, list of projects, activity, financial

overlays, conditions and specifications.

UNIT-III

EIA Methodology: Outline of EIA process, Screening, Scoping, Purpose of scoping, impact

implications, Baseline studies and superimposition of projected plant emission impacts, checklist,

matrices, Overlays and Geographical Information System, Impact analysis and Predictions,

Environmental Impact Statement [EIS]; Public hearing as part of EIA.

UNIT-IV

Reports for Environmental Clearance: Generic structure of environmental impact assessment

document – Executive summary of Project, Introduction, Project description, Project benefits, Policy

legal and administrative framework, EIA methodology, Description of Environment, prediction of

environmental impacts, evaluation of impacts, Environmental impact statement (EIS), Impact

evaluation, Environmental Management Plan (EMP).

Post Graduate Diploma in Industrial Safety and Fire Prevention (PGD-ISFP)

Page 8 of 13

ISFP-105: HAZARD IDENTIFICATION, ASSESSMENT AND CONTROL TECHNIQUES

UNIT-I

Safety Appraisal, Analysis and control Techniques: Safety Appraisal System, Damage control, Total

Loss Control (TLC), Job Safety Analysis (JSA) Product Safety, Standard (Safe) Operating Procedure

(SOP) Incident Recall Techniques, Procedures Analysis, Methodical Analysis Technique for Human

Error Rate Prediction (THERP)

UNIT-II

Hazard and Risk Assessment Techniques: Definition, Hazards and risk assessment, Hazards, Risk &

detection techniques, Hazards and risk progression chart. Risk analysis assessment and management,

Preliminary Hazard Analysis (PHA) and hazard analysis (HAZAN), Failure mode and effect analysis

(FMEA), Hazards and operatility (HZOP) study, Fault tree analysis (FTA), Event tree analysis (ETA).

UNIT-III

Accident and Incident Investigation, Reporting and Analysis: Accident and Incident Investigation:

Philosophy, Purpose, Process and types of investigation, identifying the key factors and the immediate

and basic causes, corrective action, Ag, accident investigation form. Standard classification of factors

associated with accident, Methods of collecting and tabulating data, Record keeping.

UNIT-IV

Major Accident Hazard (MAH) Controls: Concept of MAH, Definition of “Major Accident Hazard”,

Identification and assessment of MAH units, criteria and classification of threshold quantities of

Hazardous materials, Types and consequences of Major Accident Hazards : Fire, Explosion and Toxic

Release. Types and Effects of Gas Dispersion, Types of Toxic Spills, Meaning of Dispersion and Effects.

Safety Report, Safety audit Report and Risk Assessment Report.

Post Graduate Diploma in Industrial Safety and Fire Prevention (PGD-ISFP)

Page 9 of 13

ISFP-106: SAFETY ENGINEERING

UNIT-I

Plant Design and Layout AND Citing criteria: General and Environmental guidelines, Meteorological

aspect, and Separation distances. Need for planning and Follow-up, Plant layout and Design, Generals

principles for factory building, Plant and equipment layout and fire protection. Statutory provisions

under the factories Act 1948 and rules, Indian Standard and national building code.

UNIT-II

Electricity safety, lighting (illumination) and color: Electricity, its usefulness and hazards, statutory

provisions, Indian standard, Effect of Electrical parameters on human body, safety measures for

electric work, over load and other protection, Lighting (illumination) and color: Principles of

illumination, Types of Light: Natural and artificial, direct and indirect, and types of insta llation, Effects

of color on safety.

UNIT-III

Machine Guarding, Noise and Vibration: Requirement of machine guarding, Indian standard, Principals

of machine Guarding, Types and selection of guard, Mechanical Tool, Inspection, testing &

Maintenance. Noise and Vibration: Generation, Perception, Nature & Types of noise, Effect & Hazards

of noise and vibration, Statutory provisions, control Method.

UNIT-IV

Safety vs reliability – quantification of basic events (repair to failure, repair-failure-repair, and

combined processes), Systems safety quantification (e.g., truth tables, structure functions, minimal

cut sets), Human error analysis and safety, Accident investigation and analysis, Application of virtual

reality, OSHAS 18001 and OSHMS

Post Graduate Diploma in Industrial Safety and Fire Prevention (PGD-ISFP)

Page 10 of 13

ISFP-107: ENVIRONMENTAL MANAGEMENT SYSTEM AND ISO 14000

UNIT-I

Environmental Management System in Industry: Quality of environment. ISO 14000 Environment

standards, EMS model. Policy planning process, implementation and operation in industry.

UNIT-II

Environmental Pollution & Control Techniques: Definition of pollution, pollutant and significance of

pollution of pollution control. Types of environment pollution: air, water and land pollution and

control. Hazardous waste management system: landfill as incineration, environment problems and

solution Concept of Restoration Ecology and Reclamation of degraded land.

UNIT-III

Environment Impact Assessment and Audits: Basic concept of EIA, Needs for EIA and Methods.

Introduction and Significance of Environment Audit. Audit regulations, standards and protocols.

Setting up EIA and Audit Division in Industry.

UNIT-IV

Disasters and their management: Introduction of disasters, Classification and sub types of disasters.

Industrial disasters and related case studies. Precautions of SHE in disaster management. Role of SHE

in disaster management.

Post Graduate Diploma in Industrial Safety and Fire Prevention (PGD-ISFP)

Page 11 of 13

ISFP-108: NATURAL DISASTERS AND INDUSTRIES

UNIT- I

Definition, Classification and types of Disasters. Natural Disasters their probable cause and types.

Impacts of Natural Disasters on Man and Materials.

UNIT- II

Disaster Management in Industries. Terminology used in disaster management. State Disaster

management policies and rules. Natural disasters and their impacts on Industry

UNIT- III

Role of safety officer in disaster management in industry. Economical impacts of natural disasters on

industry and role of EHS officer.

UNIT- IV

Mitigation efforts: UN draft resolution on Strengthening of Coordination of Humanitarian Emergency

Assistance, International Decade for Natural Disaster Reduction (IDNDR), Policy for disaster reduction,

problems of financing and insurance.

Post Graduate Diploma in Industrial Safety and Fire Prevention (PGD-ISFP)

Page 12 of 13

ISFP-109: FIRE PROTECTION, SERVICES AND MAINTENANCE MANAGEMENT

UNIT- I

Fire Protection: Process of combustion in fire, Effect of fire load & ventilation condition on enclosure

fire, growth and decay of fire in enclosure

Concepts of fire resistant and severity, Effect of fire on materials. Simple Design of elements for given

fire resistance.

Planning, Fire detection & suppression systems, Smoke venting

UNIT- II

Lifts & Vertical Transportation: arrangement of lifts and Design for optimum service condition

Building Services as a system, Capacity of storage and sizing, control system etc. & intelligent building.

HVAC System: Design Consideration. Basic psychometrics, Air conditioning process & system. Methods

of Air Conditioning.

Water Supply, Hydraulic design, Storage Distribution, Component of cold & hot water supply system.

Waste water & Drainage systems: Fixture units & Design of system and elements of electrical services.

Definition, Role of building maintenance in construction process Maintenance generators, Expression

of Standards, selection of level of maintenance and fixing standards. NFPA code and standard, on-site

emergency plan, off-site emergency plan.

UNIT- III

Planned maintenance: Planning vis-a-vis adhoc maintenance, schedule & contingency maintenance,

levels of planning, planned inspection, etc

Maintenance cycle, maintenance profile, repair & replacement models, statistical methods, decision

models, optimal renewal cycle, budgeting etc

Effect of design on maintenance, Diagnosis, appraisal, structural defects & various methods of repair

UNIT-IV

Fire risk assessment structure and layout, Means of escape principles: Basic requirements and what

to look for, Fire signage: National requirements, Fire Alarms & fire detection: Basic components, and

testing, Emergency lighting: When it is required, Basic components, and testing, Alternatives to

emergency lighting

Post Graduate Diploma in Industrial Safety and Fire Prevention (PGD-ISFP)

Page 13 of 13

ISFP-191: PRACTICAL BASED ON THEORY PAPER /IN-PLANT TRAINING AND VISITS PROJECT

Laboratory Work /Industrial Visits and Project Report: Candidates are required to work for the Project

work or for an Industrial Training or Internship related to the subject at least for 8 weeks and submit

the report to the Department. The report will be evaluated by the panel of examiners in the final

examination where the candidate shall present their work by Power Point Presentation followed by

Viva voce.


21/11/2021
P. G. Diploma in Computer Programming

DEPARTMENT OF COMPUTER SCIENCE

ALIGARH MUSLIM UNIVERSITY,

ALIGARH, U.P.-202002

SYLLABUS

P. G. DIPLOMA IN COMPUTER PROGRAMMING (DCP)

TITLE DCP-101: INTRODUCTION TO COMPUTERS & PROBLEM SOLVING

Sessional Marks: 30

Exam Marks: 70

Total Marks: 100

UNIT-I

Introduction to computers, advantages and applications, Hardware/Software/Firmware etc.

Evolution, History, Generations and Types of computers, Number systems and data

representation, Memories and storage media types and technologies, Peripherals of

computers: I/O devices, Computer Software: System Software, Application Software.

UNIT-II

Introduction to algorithms and flowcharts, searching and sorting algorithms, Introduction to

programming languages, Types of programming languages, Low- & High-level languages,

Machine level language, Assembly Language, Structured language, Characteristics of

structured Program, Advantages & Disadvantages of Structured Programming,

UNIT-III

Introduction and Features of C language, Structure of C program, Library Functions,

Input/Output Statements, Arithmetic, Relational and Logical Operators, Branching: If—Else

statement, Iteration statements: For Loop, While Loop, Continue and Break statements,

Array: Declaration, Concept of One Dimensional and Multi-Dimensional arrays, Function:

parameterized and non-parameterized functions.

UNIT-IV

Object oriented language, class, object, inheritance, polymorphism, encapsulation,

Introduction of Java programming, installing and setting up java, Java editors and IDEs,

Java: Constants, Variables and Data Types, Operators, Expressions, Decision Making and

Branching, Looping, Arrays, Strings, Functions, Java Architecture.

UNIT-V

Introduction to Classes and object, Constructors, Inheritance, Types of Inheritance,

Polymorphism: Function Overloading, Function Overriding, Nested Classes: Inner class and

Outer class, Abstract Class and Interfaces.

Books:

1. P. K. Sinha and Preeti Sinha, “Computer Fundamentals”, B.P.B.

2. Mohd. Ubaidullah Bokhari, et.al, “Fundamentals of Information Technology”, Dhanpat

Rai Publications.

3. Paul Deitel, Harrey Deitel, “C-How to Program”, Second Edition (2010), Pearson

Education, Inc.

4. Deitel and Deitel, “Java, How to Program”, Prentice-Hall, 6th Edition.

5. Cay Horstmann, “Java Concepts”, John Wiley & Sons, Inc., 5th Edition.

DEPARTMENT OF COMPUTER SCIENCE

ALIGARH MUSLIM UNIVERSITY,

ALIGARH, U.P.-202002

SYLLABUS

P. G. DIPLOMA IN COMPUTER PROGRAMMING (DCP)

TITLE DCP-102: INTERNET TECHNOLOGY & WEB DESIGNING

Sessional Marks: 30

Exam Marks: 70

Total Marks: 100

UNIT-I

Fundamentals of Computer Networks: PAN, LAN, MAN, WAN etc., Network Components,

Client-Server and Peer-to-Peer model, Wired and Wireless Networks, LAN: Features,

Topologies, access methods, Wired and Wireless Transmission Mediums, Networking devices:

Router, Bridge, Hub, etc., Popular LANs in the market like Ethernet, Token ring, FDDI, etc.

Addressing: IP address, MAC address, Port Address, DNS Server, Static and Dynamic

Addressing, DHCP, History of Internet, Components of Internet & their functions, WWW,

Archie, Gopher, Newsgroup, Telnet, FTP etc., Intranet and Extranet Network, Internet

Service Providers, E-mail: Introduction & working with E-mail Packages, Client based and

Web based, Introduction to online teaching tools, like Google Meet, Zoom, Google

Classroom, MOODLE, etc.

UNIT-II

Introduction to Web Technology-Web application, Client-Server architecture, Web server,

Scripting languages, Introduction to HTML: HTML Tags, Web page Authoring using HTML;

Concept of tags and attributes; Structural tags of HTML; Inserting break; Creating paragraph,

formatting tags of HTML, HTML Color Coding, List and its types; Content creation: Creating

HTML documents using a text editor Saving HTML document, Editing HTML document,

Viewing HTML document in web browser, Dynamic HTML (DHTML).

UNIT-III

Introduction to CSS and its related concepts, Benefits of CSS, Syntax, Selectors, External,

Internal & Inline Style sheets, Backgrounds: background-image background, repeat backgroundposition, Text, Fonts, Links, Lists, Tables, Box Models, Border, Outline, Margin, Padding,

Align, Positioning, Border, Backgrounds, Colors, Gradients, Shadows, Pseudo Classes, CSS

Cursor, CSS Floats

UNIT-IV

Introduction to PHP, XAMPP & WAMPP, Configure php.ini, PHP Syntax, Variables, Strings,

Constants, Operators, Control structures in PHP, PHP functions: String functions, user defined

functions, Date-time, Get, Post, Request functions, Strings & Patterns, PHP dynamic linking.

PHP Objects, PHP arrays: single, multidimensional and associative arrays, File handling, System

calls, Accessing and manipulating database using PHP.

Introduction to XML: creating, viewing and transforming XML Documents, Syntax,

Namespaces, Document Type Definitions, Schemas, Data Modeling, XPATH, XSL, XSLT,

XLink, and XPointer, Combining XML with HTML and others.

UNIT-V

PHP Validation and Error Handling, Handling images in PHP. Cookies: usage and

implementation, Session: start, modify and destroy sessions, Authentication, Testing Web

Applications. Domain Name, Web servers: Peer Web Server, Personal Web Server. Steps

involved in hosting a site on the Internet. Domain Name Services: .com, .org, .edu, .gov, .net,

.mil, .in.

Case Study: Designing and hosting commercial web applications using PHP/SQL.

Books:

1. Learning PHP, MySQL & JavaScript with JQUERY, CSS & HTML5: Robin

Nixon (O‟Reilly).

2. Learning Web Design: A Beginner‟s Guide to (X)HTML, Style Sheets and Web

Graphics: Jennifer Niederst Robbins (O‟Reilly).

3. Achyut S Godbole and Atul Kahate, Web Technologies, Tata McGraw Hill.

4. B. A. Forouzan, Data Communications and Networks, 5th Edition, Tata McGraw

Hill.

DEPARTMENT OF COMPUTER SCIENCE

ALIGARH MUSLIM UNIVERSITY,

ALIGARH, U.P.-202002

SYLLABUS

P. G. DIPLOMA IN COMPUTER PROGRAMMING (DCP)

TITLE DCP-103: P.C. BASED APPLICATION SOFTWARE

Sessional Marks: 30

Exam Marks: 70

Total Marks: 100

UNIT-I

Introduction to Operating System: Functions, Classification of O/S, System Software,

Application Software, Utility Tools, Introduction to Windows and Linux/Unix Operating

Systems, GUI and CLI, Management of hardware components: Printers, Scanners, mouse, digital

cameras, Managing Files and Folders using windows/Linux OS. Installation of Application

packages, Installation of Windows and Linux OS.

Case Study: Installation of Windows 7/10, Ubuntu/Fedora/Red Hat operating systems.

UNIT-II

Introduction to Office-automation tools: MS-Office, LIBRE Office Corel Office etc. Introduction

to Microsoft-Word: Creating and operating documents; Editing Text: Insert, Copy, delete,

convert case; Formatting Text: Font Styles, Sizes, setting indents & Line breaks, Line &

paragraph Spacing. Aligning text. Setting Headers & Footer. Creating, Modifying & Deleting

Tables. Proofing Documents: Using Spell-check, Auto spell check, Auto correct, find & Replace,

AutoText, Grammar Check; References: Insert Endnote/Footnote, Table of contents; Mail

Merge: Creating main document, Data source, Merging the Data source & Main document.

Creating Macros to speed up repetitive tasks; Creating Hyperlink.

Case Study: Create your resume for employment, prepare a report on any topic using template

available at https://api.amu.ac.in/storage//file/udownloads/1105.pdf

UNIT-III

Introduction to MS-EXCEL: Introduction to Excel interface, Entering, Editing and Formatting

Data, Formatting numbers and dates, Custom and Special Formats, Managing Worksheets,

Understanding Formulas and Using Operations, AutoFill and Custom Lists, Conditional

Formatting, Tables, Data Tools, Referencing Formulas, Multiple Sheet References, Ranges and

Dates, Lookups, Conditional Logic, Text Formulas, Functions in Excel, Introduction to Charts,

Formatting Charts, Adding Graphics to Spreadsheets, Outline, Sort, Filter, and Subtotal,

Protecting Data, Collaboration, Saving a Workbook, Macros, Data Management with Excel,

Creating & Printing Chart, Linking Documents & Exporting/Importing Data etc.

Case Study: Create mark sheet of your graduation batch, create two sheets comprising master

employee records and payroll; and link both.

UNIT-IV

Introduction to MS-PowerPoint & Publisher: Overview, Creating a New Presentation,

Presentation Views (Slide View, Outline View, Notes Page View, Slide Sorter View),

Formatting the Presentation, Setting the Dimensions & Orientations, Applying Design

Templates, Working with Objects, Proofing Presentations, Adding and Reading Notes, Inserting

Pictures, Graphics, Shapes, and Other Things, Inserting Tables into Presentations, Charts,

Adding Sound and Video, Adding Transitions and Animation, Use Transition Time Settings,

Slides with Audio/Video Narrations, Working with Master Slides, Working with SmartArt,

Printing, Sharing, and Exporting Slides.

Case Study: Create a presentation containing audio/animation on any topic.

Introduction to MS-Publisher: Getting Started, Navigate the Interface, Customize the Publisher

Interface, create a Publication, Working with Templates and Objects, Adding Content to a

Publication, Add Pages and Picture Placeholders, Working with Text, Text Boxes and Images.

Case Study: Create a brochure for a Conference/Seminar.

UNIT-V

Introduction to Data Processing: Overview of Data and Information, Data Processing Cycle &

Data Processing Operations. Introduction to DBMS: Advantage of using database, Concept of

Field, Record Files, Primary Key, Secondary Key, Foreign Key.

Introduction to MS-Access: Creating Database; Entering Data, Editing, Deleting Data; Listing

Data, Creating Forms, manipulating data using SQL.

Case Study: Create a database of a Department comprising teachers, students and programmes,

populate respective tables and perform queries using Datasheet/Design view.

Introduction to SPSS: Basic commands and operations for data analysis.

Case Study: Performing basic data analysis tasks on any dataset.

Books:

1. Peter Weverka, Microsoft Office 2019 All in One for Dummies, 2019.

2. Ken Bluttman, Excel Formulas and Functions, 5th Edition, 2018.

3. Laurie A. Ulrich and Ken Cook, Access 2019 For Dummies, 2019.

4. Sabine Landau and Brian S. Everitt, A Handbook of Statistical Analyses using SPSS,

CRC Press, 2004.

5. Petra Petrovics, SPSS Tutorial & Exercise book for business statistics, MISKOLC,

2012.

6. www.w3schools.com

7. https://www.tutorialspoint.com/index.htm

DEPARTMENT OF COMPUTER SCIENCE

ALIGARH MUSLIM UNIVERSITY,

ALIGARH, U.P.-202002

SYLLABUS

P. G. DIPLOMA IN COMPUTER PROGRAMMING (DCP)

COURSE DCP-LAB-I: PROGRAMMING LAB

Sessional Marks: 40

Exam Marks: 60

TotalMarks:100

1. Write the steps of algorithm of calculating factorial of a given integer and also draw its

flowchart.

2. Write the steps of algorithm of displaying fibonacci series and also draw its flowchart.

3. Write the steps of algorithm for Linear Search and also draw its flowchart.

4. Write the steps of algorithm for Bubble Sort and also draw its flowchart.

5. Write a C program to print „My name is ......‟.

6. Write a C program to add two integers.

7. Write a C program to print 10 natural numbers.

8. Write a C program whether a given number is odd or even.

9. Write a C program to add 10 natural numbers.

10. Write a C program to store 5 elements in an array and display them.

11. Write a C program to search the location of a given number in an array.

12. Write a C program to print the factorial of a number.

13. Write a C program to store 5 elements in an array and display whether they are even or

odd.

14. Write a C program to check whether a given number is prime or not.

15. Write a Java program to print 'Hello World' on screen.

16. Write a Java program to print the sum (addition), multiply, subtract, divide and remainder of two

numbers.

17. Write a Java program that takes a number as input and prints its multiplication table up to 10.

18. Write a Java program to print the area and perimeter of a circle.

19. Write a Java program that takes three numbers as input to calculate and print the average of the

numbers.

20. Write a Java program to swap two variables.

21. Write a Java program to compare two numbers.

22. Write a Java program to check whether a number is even or odd.

23. Write a Java program to compute the distance between two points.

24. Write a Java program to print a number N times.

25. Write a Java program to calculate the sum of following series: 1 + 2 + 3 + 4 + ......... + N

26. Write a Java program to convert a decimal number into binary number.

27. Write a Java program to find the minimum among three numbers.

28. Write a Java program to calculate the factorial of a number.

29. Write a Java program and compute the sum of the digits of an integer.

30. Write a Java program to concatenate two Strings.

31. Write a Java program to check whether two Strings are equal.

32. Write a Java program to reverse a string.

33. Write a Java program to count the letters, spaces and numbers of an input string.

34. Write a Java program to print the odd numbers from 1 to 99.

35. Write a Java program to check whether a number is prime or not.

36. Write a Java program to insert 10 items in an array and display them.

37. Write a Java program to calculate the sum of all the array elements.

38. Write a Java program to test if the first and the last element of an array of integers are same.

39. Write a Java program to swap the first and last elements of an array

40. Write a Java program to find the maximum and minimum among array elements.

41. Write a Java program to count the number of even and odd elements in a given array of integers.

42. Create a class FRUIT which has data members color, taste and price. Also create a method

display() which will print values of FRUIT object. Create three objects of FRUIT class and

call their display() methods.

43. Create a class FRUIT which has data members color, taste and price. It has a method set

Details() which will set the values of color, taste and price. Also create a method display()

which will print values of FRUIT object.

44. In previous question, set the values of using color, taste and price using Constructor.

45. Add one-argument constructor and two-argument constructor in addition to default

constructor in FRUIT class.

46. Create a class Vehicle, write a method cost() in this class. Create two classes Bus and Train

which have their own display() methods and inherit from Vehicle class. Create objects of

Bus and Train class and call cost() and display() methods.

47. Create class Account (Data members- Id, Account_holder_name, Address; Methods

deposit(), withdraw()). Create two static methods in Account calculate Simple Interest()

and calculate Compound Interest() and implement them.

48. Create class Account (Data members- Id, Account_holder_name, Address; Methods

deposit(), withdraw()). Declare deposit() and withdraw() as abstract methods. Declare

Account class as abstract. (Create constructor in Account as well).

49. Create three different min Max Add() methods to calculate minimum, maximum and

addition of integers, real numbers and characters.

50. Create a class Object Oriented which has methods- abstraction(), polymorphism() and

inheritance(). Create a class Java Language which inherits from Object Oriented class and

has its own methods- persistence() and interfaces(). Create an object of Java Language

class to access all of its own and parent‟s methods.

51. Create an interface Account having methods- deposit(), withdraw() and about Bank()

(about Bank() is a static method). Create two classes Saving and Current which implement

the Account interface. Call the methods of Saving and Current classes in main method.

DEPARTMENT OF COMPUTER SCIENCE

ALIGARH MUSLIM UNIVERSITY,

ALIGARH, U.P.-202002

SYLLABUS

P. G. DIPLOMA IN COMPUTER PROGRAMMING (DCP)

COURSE DCP-LAB-II: WEB TECHNOLOGY & NETWORKING LAB

Sessional Marks: 40

Exam Marks: 60

TotalMarks:100

1. Write HTML code to develop a web page having the background in red and title “My

First Page” in any other color.

2. Create a HTML document giving details of your name, age, telephone, address, TLC

code & enrollment no. aligned in proper order?

3. Write HTML code to design a page containing a text in a paragraph give suitable

heading style.

4. Create a page to show different attribute of Font tag.

5. Create a page to show different attribute italic, bold, underline.

6. Design a page having background color given text color red and using all the attributes

of font tab.

7. Write a HTML code to create a web page of blue color and display links in red color.

8. Write HTML code to create a Webpages that contains an Image at its center.

9. Create a web page with appropriate content and insert an image towards the left-hand

side of the page when user clicks on the image. It should open another web page.

10. Create a web Page using href tag having the attribute alink, vlink etc.

11. Create a web page, when user clicks on the link it should go to the bottom of the page.

12. Write a HTML code to create a web page of pink color and display moving message in

red color.

13. Create a web page, showing an ordered list of names of your five friends.

14. Create a HTML document containing a nested list showing the content page of any

book

15. Create a web page, showing an unordered list of names of your five friends.

16. Use CSS to set the background color of the document (body) to yellow.

17. Use CSS to set the font of the document to "courier".

18. Use CSS to set the text color of the document to red.

19. Use CSS to make a yellow, 1 pixel thick, border around all paragraphs.

20. Write a PHP script to get the PHP version and configuration information.

21. Write a PHP script to display the following strings.

Sample String:

'Tomorrow I \'ll learn PHP global variables.'

'This is a bad command: del c:\\*. *'

Expected Output:

Tomorrow I 'll learn PHP global variables.

This is a bad command: del c:\*. *

22. Create a simple HTML form and accept the user name and display the name through

PHP echo statement.

23. Write a PHP script to get the client IP address.

24. Write a simple PHP browser detection script.

25. Write a PHP script to get the current file name.

26. Write a PHP script, to check whether the page is called from 'https' or 'http'.

27. Write a PHP script to redirect a user to a different page.

28. Write a simple PHP program to check that emails are valid.

29. Write a PHP script to count number of lines in a file.

Write a PHP script to print current PHP version.

30. Write a PHP script to delay the program execution for the given number of seconds.

31. Write a tribute of someone you admire and publish as a web page.

32. Design and host a commercial web application using PHP/SQL for a client as assigned

by the lab teacher.

33. Demonstration of Front and back panel ports, indicators and connectors of CPU cabinet;

their working and usage.

34. Getting familiarize the hardware components within a CPU cabinet such as SMPS,

Motherboard, FDD, HDD, CD, DVD, RAM slots, NIC etc.

35. Enter into the BIOS Set-Up of a computer and explore the options of BIOS utility.

36. Installing Hard Disk, Partition and Format Hard Disk, Scan disk, disk cleanup, disk

Defragment, Virus Detecting using Anti-virus software

37. Install and configure a DVD writer and recording a DVD disk.

38. Knowing the components of Printer, Scanner, Web-Cam, Cell phone and Biometric

devices, installing them and perform troubleshooting to solve common problems.

39. Assemble a Computer System and install OS in it.

40. Learn to install two OS on a single system.

41. Get familiar with the hardware components specific to a Laptop and assemble them.

42. Make the students familiar with various physical components of a LAN:

a. Components of a typical Network Devices (Hub, Switch, Router, Firewall etc).

b. Different cables (Coaxial, Twisted Pair UTP/STP CAT 5/6).

c. Interfaces and Connectors (RJ 45 etc.) and Terminator.

d. Installing NICs, Configuring Operating System for Network.

e. Types of network Model and topologies.

43. Get familiar with the software needed for network-setup.

44. Learn to install a Server-operating system.

45. Applying checks and constraints on the users. Giving different permission to the users

and administrators.

46. Briefing and Making of the straight cable and Crossover cable.

47. Connecting two PCs directly via a Crossover cable.

48. Record the details of your PCs.

49. Changing the Name and IP Address of your computer.

50. Testing the LAN by pinging.

51. Establishing the Share files and folders.

52. Store the files on Server and accessing them from client machines.

53. Learn to create Google meet/Zoom.

54. Learn to take online session using Google meet/Zoom.

55. Learn to create class in Google classroom.

56. Learn to upload study material and assignment on Google classroom.

DEPARTMENT OF COMPUTER SCIENCE

ALIGARH MUSLIM UNIVERSITY,

ALIGARH, U.P.-202002

SYLLABUS

P. G. DIPLOMA IN COMPUTER PROGRAMMING (DCP)

COURSE DCP-LAB-III: OFFICE AUTOMATION & DATA PROCESSING LAB

Sessional Marks: 40

Exam Marks: 60

TotalMarks:100

1. Introduction to Office Automation Tools (MS-Word, Libre Office, Corel Office etc.)

2. Do the followings in MS-Word/Libre officea) Creating, Opening, and Saving document

b) Document Preparation: Editing Text, Text Alignment; cut-copy-paste; Find and

Replace; adding Header and Footer, Converting case

c) Text Styles; Line spacing and Paragraph spacing; Font, Size and Color, Setting

Headers & Footer

d) Page Setup: Margins, Orientation, size; Printing a word document

e) Creating and Working with Tables

f) Insert Files, Symbols, Special characters, Pictures; word Art

g) Working with Hyperlink.

h) Creating Macros

i) Mail Merge, attach a file to e-mail

j) Add references, create table of contents, Insert Endnote/Footnote

3. Create your resume for employment, prepare a report on any topic using template

available at https://api.amu.ac.in/storage//file/udownloads/1105.pdf

4. Do the followings in MS-Excela) Creating, saving and opening a Worksheet

b) Selecting cells and ranges, Inserting and Deleting Cells, Rows, Columns

c) Adjusting Row Height and Column Width

d) Text: Numeric and Alpha; Erasing Datain Cells and Worksheet

e) Formula &Functions

f) Creating simple charts

g) Formatting and Printing Worksheet

5. Create mark sheet of your graduation batch, create two sheets comprising master

employee records and payroll; and link both.

6. Do the followings in MS-PowerPoint

a) Creating an attractive and professional Presentation

b) Presentation Views and Formatting

c) Setting the Dimensions and Orientations

d) Applying Design Templates and Animations

e) Use Transition Time Settings

f) Running Slides

7. Create a presentation containing audio/animation on any topic.

8. Your organization is a well-known organization and ready to offer services to other

organizations. It‟s time to write a letter to some organizations introducing yourselves.

Use MS-publisher to create a letterhead for your organization that contains its name.

Below it, place the mailing address and telephone number against the left margin and

the email and website address against the right margin. Use one or more horizontal lines

for effect. Change the top page margin to 0.75".

9. Use MS-publisher to create an 81/2X11 Sign/Flyer that promotes either an upcoming

event by your organization.

10. Use MS-publisher to create an advertisement that promotes an upcoming event by your

organization. Adjusting the margins to the Minimum amount will increase the space

available on your divided page section. Inserting a table of one column and one row

will allow you to use all of the features available to modify a cell. Your ad will be in

printed black and greys on a white background. Use this contrast to your advantage.

11. Use MS-publisher to create a two-fold invitation or thank you card. A two-fold card is

one made by folding the paper once in half, top to bottom and once again in half side to

side. You need to design a cover panel and at least one inside panel for your card.

12. Do the followings in MS-Accessa) Create database and tables, Add numeric, character, string data in different tables.

b) Apply SQL operators like arithmetic, comparison, logical Operators, and bitwise

operators

13. Create a database of your choice in MS-Access and do the followingsc) Do a query that involves a group function such as AVG, SUM, COUNT, MAX,

MIN. Use it with the GROUP BY clause.

d) Do a second query that involves a group function with the GROUP BY clause.

e) Do a query that involves a group function that excludes records prior to forming the

group.

f) Do a query that involves a group function that excludes a group after it has been

formed.

g) Do an update that allows the user to key in the change to made and the record to be

changed.

h) Do a query involving two subqueries in an AND relationship.

i) Do a query involving two subqueries in an OR relationship.

j) Do a subquery using ANY or ALL

14. Create a database of a Department comprising teachers, students and programmes,

populate respective tables and perform queries using Datasheet/Design view.

15. Perform a basic data analysis tasks on any dataset using SPSS.


21/11/2021
Yoga and fitness studies



Post Graduate Diploma in Fitness and Yoga Studies (PGDFYS)





Run by



Center for professional courses (CPC)


At


Department of Physical Education, AMU



Session 2020-21



Aligarh Muslim University

(AMU) Aligarh



Introduction:

Importance of physical fitness and yoga


The importance of physical fitness cannot be emphasized enough. in today's society that is moving towards a more sedentary lifestyle, there is a greater need than ever to increase the daily activity level to maintain both cardiovascular fitness and body weight.


Benefits of Physical Fitness

Staying active means keeping your body functioning at a high level. regular exercise will maintain the performance of your lungs and heart to most efficiently burn off excess calories and keep your weight under control. exercise will also improve muscle strength, increase joint flexibility and improve endurance.

Another main benefit of physical activity is that it decreases the risk of heart disease, the leading cause of death . Additionally, it can decrease your risk of stroke, colon cancer, diabetes and high blood pressure. Regular exercise has been long associated with a fewer visits to the doctor, hospitalization and medication.

Exercising does not have to be something boring and dreaded. It can be something that you enjoy that helps to increase the overall happiness in your life, as well as relieve symptoms of stress, depression and anxiety. Try to find some activities that give you pleasure, or even a buddy to do them with so that exercise is a fun and enjoyable activity (and one that you continue on a regular basis because it adds something good to your life).

General Objectives of the Course:


1.         To enable student to become competent and committed professionals willing to perform as gym instructor.

2.         To enable student to understand principles of fitness training.

3.         To acquaint student with the practical knowledge of giving fitness instructions

4.         To enable student to understand duties and responsibilities as gym instructor.

5.         To enable student to prepare the Fitness programme.

6.         To enable students to understand and explain the effect of Exercise on the body.

7.         To enable students to understand human posture.

8.         To impart knowledge regarding importance of Fitness and exercise for physical, psychological, social and spiritual fitness of an individual

9.         To enable the students develop entrepreneurial abilities in the field of fitness.

            An other objective of the Course is to acquaint the students with Yoga that is, as a practical, methodical, and systematic discipline; set of techniques that have the lofty goal of helping human beings to become aware of their deepest nature. In fact, yoga, with its powerful techniques for creating a sense of inner peace, harmony, and clarity of mind, is absolutely relevant to the modern world. Given the increasing pace and conflict present in modern life, with all its resulting stress, one could say that yoga is gaining importance once again, an essential tool for survival, as well as for expanding the creativity and joy of our lives.

Yoga tells us to do a certain practice and feel their effect following the practice, e.g. if we breath slowly in a relaxed manner we will slow our heart rate; if we focus the mind we will develop mental peace and deep insight.


SALIENT FEATURES:


This program is designed as per the scientific principles of fitness and yoga. This program will providing the knowledge about methodology and management of fitness  and yoga .

This program will help to develop the trained man power in the field of fitness and yoga training.

























Course Structure

Scheme for examination

Post Graduate Diploma in Fitness and Yoga Studies (PGDFYS)

Center for professional studies

Session 2020-21

Aligarh Muslim University, Aligarh

Part – A (Fitness)


Sl. No

Paper Code

Name of subjects

(Fitness theory subjects)

Max-marks


Sessional Marks

Total marks

Physical Fitness (Theory & Practical)




PGDFYS 101

Fundamentals of
Human Anatomy and Physiology

70

30

100

PGDFYS 102

Science of Fitness & Training

70

30

100

PGDFYS 103

Life Style Diseases & Injuries Management

70

30

100

PGDFYS 104

Fitness Assessment & Weight  Management

70

30

100

PGDFYS 105

PRACTICAL:

Fitness Exercise & Programme Designing




PGDFYS 106

PRACTICAL:

Massage Manipulation & Relaxation Techniques




Yoga Studies (Theory & Practical)




PGDFYS 107

Foundation of Yoga (Patanjali Yoga Sutra)

70

30

100

PGDFYS 108

Yoga for Specific Causes

70

30

100

PGDFYS 109

Practical: Yoga Practices

70

30

100

PGDFYS 110

Practical: Disease Related Yoga Practices

70

30

100


Note: The minimum passing marks will be 40% each (Theory &  Sessional / Practical)






Fundamentals of Human Anatomy and Physiology

Course Code –PGDFYS 101

Objectives: To know about the structure & function of human body, and to throw light on anatomy so that student can experience the involvement of their body parts while practicing fitness and yoga.


UNIT – I: Skeleton System

1.1       Meaning and definition of Anatomy and Physiology

1.2      
Functions of skeleton system

1.3       Types of Joints

1.4       Composition & structure of vertebral column of bones


UNIT – II: Digestive Systems & Respiratory System 


2.1       Structure and function of digestive tract

2.2       Effects of exercise and yogic practices on digestive system

2.3       Structure sand functions of respiratory system

2.4       Introduction of external & internal respiration

2.5      Effects of exercise and yogic practices on respiratory system


UNIT – III: Cardio-Vascular System

3.1       Components of cardio-vascular system

3.2       Structure & functioning of Heart

3.3       Constituent of Blood

3.4       Blood pressure, cardiac output, stroke volume, cardiac cycle

3.5       Effects of exercise and yogic practices on cardio-vascular system


UNIT – IV: Nervous System & Muscular System

4.1       Functions of nervous system

4.2       Components of nervous system

4.3       Autonomic nervous system /CNS

4.4       Effects of exercise and yogic practices on Muscular system





Text & References book:

1.         Evelyan C. Pearee, Anatomy and Physiology for Nurses, Faber and Faber Ltd; London.

2.         Shirley Telles, A Glimpse of Human body.

3.         M.M. Gore, Anatomy and Physiology of Yogic Practices, Kanchan Prakashan, Lonavla.

4.         Trilok R.J., Sampoorna Yog Vidhya, Manjul Publishing House, New Delhi.

5.         Gopal U., Yoga & Body Anatomy, Sports Publication, New Delhi.



Science of Fitness & Training


Course Code –PGDFYS 102


Objective: Fitness training and personal trainers are professionals that help individuals reach their fitness and health goals. A well crafted objective helps to show a trainer’s ability to properly fulfill the position.

                                                                                            


Unit-I  Definition of training and its Principles   

1.1       Concept of Training and fitness, Health related fitness, Components of fitness, Specificity of training effect, Retraining and Maintenance of training.

1.2       The exercise prescription, quantity and quality of the exercise program, Warm up and limbering down.

1.3       Concept of body composition, Somato type and physical activity, Body weight control, Obesity, Energy Balance and weight control, ACSM guidelines for weight loss.        


Unit -II


Load and Adaptation

2.1       Factors of load

2.2       Load & adaptation, Over load.

2.3       Micro Cycle, Meso Cycle Macro Cycle

2.4       Total Load & Recovery, Intensity, density, duration, Repetation.


Unit: III

      Different types of Training Methods:

3.1
Continuous Training Method, interval training  method, repetition method, Circuit training Method, Fartlek training method, weight training method and
plyometric training method.


3.2 Type of Endurance: Anaerobic Endurance, Aerobic Endurance, Speed Endurance and Strength Endurance.






Reference:

Dick, W. F. (1980).Sports training principles. London: Lepus·  Books. Harre, D.(1982).Principles of sports training. Berlin: Speculated.·  Jensen, R. C.·& Fisher, A.G. (1979). Scientific basis of athletic conditioning. Philadelphia: Lea and Fibiger, 2ndEdn.  Mathyew, L.P. (1981).Fundamental of sports training. Moscow: Progress Publishers.·  Singh, H. (1984).Sports training, general theory and methods. Patiala: NSNIS.·  Uppal, A.K., (1999).Sports Training. New Delhi: Friends Publication.·



Life Style diseases & injuries management

                                               Course Code –PGDFYS 103


Objectives of the Course : To provide students a general concept of life style disease and  injury managements. To provide knowledge and understanding regarding health and nutrition.  To familiarize the students regarding safety education and health promotive measures for day to day life.

Unit 1

Meaning  and concept of life style disease.  Colon Cancer, Obesity, type -2 diabetes, arthritis,  Coronary disease,  Arteriosclerosis, blood pressure , hypertension, and  mental health etc.


Unit-II

Exercise for Skeletal Health and Osteoporosis Prevention: Bone Mass Assessment, Bone mass Changes with Age. Exercise and Bone mass.


Unit-III

Injuries and their management

2.1       Types of injuries (Visceral, soft tissue and musculo- skeletal injuries, body parts)

2.2       Low back problems and management stretching and strengthening exercises for Back problems

2.3       Common & Specific Sports Injuries and its management.


First aid

2.5       Definition

2.6       RICE therapy

2.7       Other Methods, Prevention and Care of Injured Athlete


Postural Deformities

2.8       Types

2.9       Causes

2.10    Remedies & Prevention



Unit -IV

Rehabilitation and Therapeutic Modalities

3.1       Hydro-collateral pack (Hot and Cold)

3.2       Hydrotherapy (Whirlpool)

3.3       Diathermy

3.4       Ultrasound

3.5       Electrical muscle Stimulation

3.6       Combination of Ultrasound and Electrical muscle stimulation

3.7       Cryokinetics, cold spray Contrast bath, paraffin bath, infrared and ultraviolet rays.

3.8       Rehabilitative exercises


Reference Books

1)  Fitness and Sports Medicine, a Health Related Approach 3rd Edition, David C Neiman


2)  Kinesiology Scientific basis of Human Motion, Kathryn Luttgens, Nancy Hamilton


       3)   Sports Psychology, Concepts and Applications, Richard Cox, 4th edition

    

       4) A Wellness Way of Life and Test Well Gwen Robbins, Debbie Powers.

   

      5) The Complete Guide to Sports Nutrition, Anita Bean                      

    
6) Introduction to Kinesiology, Studying Physical Activity, Shirl Hoffman, Janet Harris Human Kinetics


     7)   Essentials of Strength Training and Conditioning National Strength and Conditioning Association Thomas Baechle , Roger Earle.














Fitness assessment & WEIGHT MANAGEMENT

Course Code –PGDFYS 104


Objectives of the Course: The objective of the fitness assessments to measure various aspects of your body and its abilities. A fitness assessment identifies your current fitness levels andthe  goals of weight  management is to maintain a body weight over the long term.

FITNESS ASSESSMENT :


Unit -I


Pre
exercise Fitness Assessment, safety, Risk factors, Health behaviours., Preparticipation Risk assessment, Health related factors affecting exercise, Submaximal exercise testing, and pretest Screening, Field tests, Cycle test Treadmill test,


  Unit II


Assessment of Muscular strength, and endurance.  Type of Measurement of Muscular endurance statically and dynamically, Definition of Flexibility.

Unit-III


Body Composition, Anthropometry, Body Mass Index, (BMI). Body fat percentage, Methods of Body Composition Assessment, Skin Fold measurements, DEXA. Assessment of Health related Fitness.


Unit: IV

1.1       Concept of Test, Measurement & evaluation, need & importance. Criteria of test selection – Scientific Authenticity (Validity, Reliability, Objectivity, Norms, relevance).

1.2       Test batteries- AAHPERD youth fitness test, JCR, FITNESSGRAM, ACSM Fitness test. Test items for measuring-

1.3       Fitness Assessment of special needs population and older adults

1.4       Techniques for physical activity Assessment Posture Assessment.






PRACTICAL: FITNESS EXERCISE & PROGRAMME DESIGNING

(Course Code –PGDFYS 105)


Objective: Articulate the current physical activity recommendations for optimal health and fitness. Discuss chronic health problems that are affected by sedentary behaviors and nutrition choices. Explain the principles of physical adaptation to training including specificity, progressive overload, reversibility, and individual differences. List the steps to maintain safety when designing a well-rounded and effective exercise programme.

PRACTICAL

1.         Warming up and cooling down:

2.         General exercise

3.         Stretching exercise

4.         Specific exercises

5.         Conditioning exercises

6.         Exercises:

7.         Basic Concept:

8.         Prime movers:

9.         Various training methods for fitness:

10        Training Programme:

11        Daily Analysis, Measurement and Record of athlete

List of Books recommended:

Sr.No.

Name of the Book Name of the Author

1          Athletic Training and Sport Medicine                                                Rubert C. Schenck

2          Basic Weight Training for Men and Women                                      Thomas D. Fahey

3          Essential of Exercise Psychology                                                       Lorry G. Shaver

5          Nutrition in Exercise and Sport                                                          Ira Wolinsky

6          Science of Sports Training                                                                  Hardayal Singh

7          Strength Training and Conditioning                                                   R. A. Proctorssma


PRACTICAL: MASSAGE MANIPULATION & RELAXATION  TECHNIQUES

(Course Code –PGDFYS 106)


Objective: massage aims to loosen muscles to allow posture to slightly return to normal to help increase relaxation. A decrease in pain also reduces stress levels, further increasing relaxation. Positive hormones are also released during a massage.


YOGA

Foundation of yoga   (Theory)

Course Code –PGDFYS 107

Objectives: To acquaint students with historic and traditional roots of Yoga, as well as, its philosophy and applications, as drawn from traditional yogic texts.


Unit -I

1.1       Etymology, Meaning and Misconceptions of Yoga.

1.2       Objectives / importance and aims of Yoga.

1.3       Importance of Time, place and season. Helping and disturbing elements of Yoga.

1.4       Ethics of Yoga: Yama-s and Niyama-s according to Patanjali yoga sutra.


Unit - II

2.1.      Yoga in Veda-s, Upanishad-s, Purana-s,

2.2       Yoga in Smrit-s Srimadbhagvadgeeta,

2.3.      Karmayoga, Bhaktiyoga, Jainyoga.

2.4       Rajayoga. Hathyoga, Astangayoga, kundalini Yoga


Unit - II 

Brief introduction of scriptures

3.1       Patanjali Yogasutra, Shrimad Bhagwadgeeta

3.2       Gheranda Samhita,Hathayoga Pradeepika

3.3       Goraksha Padati, Siddha Sidhantpadati

3.4.      Hatha Ratnavali, Shiv Samhita

Unit-IV

4.1       Matsendranatha , Gorakshanatha.

4.2       ParmahansaRamkrishan, Swami Vivekanand

4.3       ParmahansaYoganandji, Shri Arvind.

4.4       Swami Shivanand, Swami Satyanand Saraswati.












BOOKS FOR REFERENCE: 




Dasgupta, S.N.

:

Yoga Philosophy in Relation to other Systems of Indian thought. University of Calcutta, 1924




Fenerstein, George

:

The Yoga Tradition: It’s History, Literature, Philosophy practice, Bhavana Books and Prints, 2002




Karel Werner

:

Yoga and Indian Philosophy, Motilal Banarasidas, Delhi, 1979




























YOGA FOR SPECIFIC CAUSE (Theory)

(Course Code- PGDFYS 108)


Objectives: yoga has diverse range of things.  Independently handle a patient, administer yoga therapy and illustrate the physiological response, adaptations to environmental stresses.


Unit I: Swasth-Vrata

1.1       Need &concept of Swasth-Vrata

1.2       Elements of daily Routine- Dincharya, Ritucharya & Sada-Vrata

1.3       Massage (Abhyoung), its kinds & importance


Unit II: Balance Diet

2.1       Diet- Meaning & Definitions

2.2       Components & Benefits of Balance-diet, Sprouted diet

2.3       Mitahara, Rules of Yogic-diet

2.4       Demerits of Non-vegetarian-diet & merits of Vegetarian diet


Unit III: Yoga Therapy 

3.1       Concept, Meaning & Principles of Yogic Therapy

3.2       Causes, signs & symptoms & yogic treatment including dietary measures of the following diseases:-

3.2.1   Constipation

3.3       Diabetes Mellitus

3.4       Obesity

3.5       Cervical Spondylitis

3.6       Arthritis, Backache

3.7       Sciatica

3.8       Slipped Disc

3.9       Asthma

3.10    High & Low Blood Pressure

3.11    Female problems

3.12    Sinusitis

3.13    Thyroid

3.14    Depression & Naval-disk



Unit IV: Mental Health

4.1       Meaning & Definition of Mental Health,                                                                                                       

4.2       Methods for development of mental health through Yoga:-

4.3       Kriya-Yoga

4.4       Punch Kosh-Sidanta

4.5       Meaning of the sacred syllable “Om (AUM)”


Text & References book:


1.         Rakesh Jindal, Science of Natural Life, Arogya Sewa Prakashan.

2.         Swami Karmananda, Yogic Management of Comon Diseases, Yoga Pubication Trust, Munger, Bihar, India..

3.         Kumar J., yoga for Physical & Mental Health, Friends Publication, New Delhi.

4.         Singh V., Treatment of Diseases through Yoga, A Kumar & Sons, Mirzapur, U.P.

5.         Kumar U.,
Health Fitness & Yoga Tips, Deepansh Publication, New Delhi.

6.         Sharma H. & Sharma S., The Treatment of Diseases by Yoga, Sai Publication, New Delhi
























Practical: Yoga practices

Course Code- PGDFYS 109


Objectives: To introduce the classical yoga practices and focus on overall development of all sheaths and to bring out the hidden talents through regular practices.


PART-I PRANAYAMA & BANDHAS

1.         Shirsh Asana 1. Anulome-vilome Any two Kirya from the followings:-

2.         Vipratakarani,Ujjai, Neti

3.         Hal Asana,. Bhastrika, Dhauthi

4.         Bhujang Asana, Shitali. Tratak

5.         Ardh-Shalbh Asana ,Sitkari,.Nauli

6.         Vakra Asana, Suryabhedan,Kapalbhati

7.         Ardha Matasyaendrasan,Bhramri

8.         Paschimottan Asana

9.         Vajra Asana

10.       Supta Vajra Asana

11.       Yoga Mudra

12.       Nauka Asana

13.       Bak Asana

14.       Mayur Asana

15.       Ustra Asana

16.       Vriksh Asana

17.       Padma Asana

18.       Trikon Asana

19.       Sarvang Asana

20.       Manduk Asana

21.       Pavan Muket

22.       Chakra Asana

23.       Pad-hast Asana

24.       Katichakra Asana.

25.       Surya Namaskar







Practical: Disease related yoga practices

Course Code- PGDFYS 110


Objectives: To understand the science of Yoga for the improvement of common & Specific Health problems and get knowledge about how to integrate therapy with yoga.


Yoga Practices for specific health problems. (General introduction of diseases, indications & contraindications)

1.         Asthma

2.         Anxiety, Depression

3.         Arthritis

4.         Back pain

5.         Diabetes mellitus

6.         Dynamics

7.         Gastro intestinal disorder

7.         Hypertension

8.         Menstrual disorder

9.         Obesity

10.       Muscular dystrophy

11.       Oncology














Post Graduate Diploma in Fitness and Yoga Studies (PGDFYS)





Run by



Center for professional courses (CPC)


At


Department of Physical Education, AMU



Session 2020-21



Aligarh Muslim University

(AMU) Aligarh



Introduction:

Importance of physical fitness and yoga


The importance of physical fitness cannot be emphasized enough. in today's society that is moving towards a more sedentary lifestyle, there is a greater need than ever to increase the daily activity level to maintain both cardiovascular fitness and body weight.


Benefits of Physical Fitness

Staying active means keeping your body functioning at a high level. regular exercise will maintain the performance of your lungs and heart to most efficiently burn off excess calories and keep your weight under control. exercise will also improve muscle strength, increase joint flexibility and improve endurance.

Another main benefit of physical activity is that it decreases the risk of heart disease, the leading cause of death . Additionally, it can decrease your risk of stroke, colon cancer, diabetes and high blood pressure. Regular exercise has been long associated with a fewer visits to the doctor, hospitalization and medication.

Exercising does not have to be something boring and dreaded. It can be something that you enjoy that helps to increase the overall happiness in your life, as well as relieve symptoms of stress, depression and anxiety. Try to find some activities that give you pleasure, or even a buddy to do them with so that exercise is a fun and enjoyable activity (and one that you continue on a regular basis because it adds something good to your life).

General Objectives of the Course:


1.         To enable student to become competent and committed professionals willing to perform as gym instructor.

2.         To enable student to understand principles of fitness training.

3.         To acquaint student with the practical knowledge of giving fitness instructions

4.         To enable student to understand duties and responsibilities as gym instructor.

5.         To enable student to prepare the Fitness programme.

6.         To enable students to understand and explain the effect of Exercise on the body.

7.         To enable students to understand human posture.

8.         To impart knowledge regarding importance of Fitness and exercise for physical, psychological, social and spiritual fitness of an individual

9.         To enable the students develop entrepreneurial abilities in the field of fitness.

            An other objective of the Course is to acquaint the students with Yoga that is, as a practical, methodical, and systematic discipline; set of techniques that have the lofty goal of helping human beings to become aware of their deepest nature. In fact, yoga, with its powerful techniques for creating a sense of inner peace, harmony, and clarity of mind, is absolutely relevant to the modern world. Given the increasing pace and conflict present in modern life, with all its resulting stress, one could say that yoga is gaining importance once again, an essential tool for survival, as well as for expanding the creativity and joy of our lives.

Yoga tells us to do a certain practice and feel their effect following the practice, e.g. if we breath slowly in a relaxed manner we will slow our heart rate; if we focus the mind we will develop mental peace and deep insight.


SALIENT FEATURES:


This program is designed as per the scientific principles of fitness and yoga. This program will providing the knowledge about methodology and management of fitness  and yoga .

This program will help to develop the trained man power in the field of fitness and yoga training.

























Course Structure

Scheme for examination

Post Graduate Diploma in Fitness and Yoga Studies (PGDFYS)

Center for professional studies

Session 2020-21

Aligarh Muslim University, Aligarh

Part – A (Fitness)


Sl. No

Paper Code

Name of subjects

(Fitness theory subjects)

Max-marks


Sessional Marks

Total marks

Physical Fitness (Theory & Practical)




PGDFYS 101

Fundamentals of
Human Anatomy and Physiology

70

30

100

PGDFYS 102

Science of Fitness & Training

70

30

100

PGDFYS 103

Life Style Diseases & Injuries Management

70

30

100

PGDFYS 104

Fitness Assessment & Weight  Management

70

30

100

PGDFYS 105

PRACTICAL:

Fitness Exercise & Programme Designing




PGDFYS 106

PRACTICAL:

Massage Manipulation & Relaxation Techniques




Yoga Studies (Theory & Practical)




PGDFYS 107

Foundation of Yoga (Patanjali Yoga Sutra)

70

30

100

PGDFYS 108

Yoga for Specific Causes

70

30

100

PGDFYS 109

Practical: Yoga Practices

70

30

100

PGDFYS 110

Practical: Disease Related Yoga Practices

70

30

100


Note: The minimum passing marks will be 40% each (Theory &  Sessional / Practical)






Fundamentals of Human Anatomy and Physiology

Course Code –PGDFYS 101

Objectives: To know about the structure & function of human body, and to throw light on anatomy so that student can experience the involvement of their body parts while practicing fitness and yoga.


UNIT – I: Skeleton System

1.1       Meaning and definition of Anatomy and Physiology

1.2      
Functions of skeleton system

1.3       Types of Joints

1.4       Composition & structure of vertebral column of bones


UNIT – II: Digestive Systems & Respiratory System 


2.1       Structure and function of digestive tract

2.2       Effects of exercise and yogic practices on digestive system

2.3       Structure sand functions of respiratory system

2.4       Introduction of external & internal respiration

2.5      Effects of exercise and yogic practices on respiratory system


UNIT – III: Cardio-Vascular System

3.1       Components of cardio-vascular system

3.2       Structure & functioning of Heart

3.3       Constituent of Blood

3.4       Blood pressure, cardiac output, stroke volume, cardiac cycle

3.5       Effects of exercise and yogic practices on cardio-vascular system


UNIT – IV: Nervous System & Muscular System

4.1       Functions of nervous system

4.2       Components of nervous system

4.3       Autonomic nervous system /CNS

4.4       Effects of exercise and yogic practices on Muscular system





Text & References book:

1.         Evelyan C. Pearee, Anatomy and Physiology for Nurses, Faber and Faber Ltd; London.

2.         Shirley Telles, A Glimpse of Human body.

3.         M.M. Gore, Anatomy and Physiology of Yogic Practices, Kanchan Prakashan, Lonavla.

4.         Trilok R.J., Sampoorna Yog Vidhya, Manjul Publishing House, New Delhi.

5.         Gopal U., Yoga & Body Anatomy, Sports Publication, New Delhi.



Science of Fitness & Training


Course Code –PGDFYS 102


Objective: Fitness training and personal trainers are professionals that help individuals reach their fitness and health goals. A well crafted objective helps to show a trainer’s ability to properly fulfill the position.

                                                                                            


Unit-I  Definition of training and its Principles   

1.1       Concept of Training and fitness, Health related fitness, Components of fitness, Specificity of training effect, Retraining and Maintenance of training.

1.2       The exercise prescription, quantity and quality of the exercise program, Warm up and limbering down.

1.3       Concept of body composition, Somato type and physical activity, Body weight control, Obesity, Energy Balance and weight control, ACSM guidelines for weight loss.        


Unit -II


Load and Adaptation

2.1       Factors of load

2.2       Load & adaptation, Over load.

2.3       Micro Cycle, Meso Cycle Macro Cycle

2.4       Total Load & Recovery, Intensity, density, duration, Repetation.


Unit: III

      Different types of Training Methods:

3.1
Continuous Training Method, interval training  method, repetition method, Circuit training Method, Fartlek training method, weight training method and
plyometric training method.


3.2 Type of Endurance: Anaerobic Endurance, Aerobic Endurance, Speed Endurance and Strength Endurance.






Reference:

Dick, W. F. (1980).Sports training principles. London: Lepus·  Books. Harre, D.(1982).Principles of sports training. Berlin: Speculated.·  Jensen, R. C.·& Fisher, A.G. (1979). Scientific basis of athletic conditioning. Philadelphia: Lea and Fibiger, 2ndEdn.  Mathyew, L.P. (1981).Fundamental of sports training. Moscow: Progress Publishers.·  Singh, H. (1984).Sports training, general theory and methods. Patiala: NSNIS.·  Uppal, A.K., (1999).Sports Training. New Delhi: Friends Publication.·



Life Style diseases & injuries management

                                               Course Code –PGDFYS 103


Objectives of the Course : To provide students a general concept of life style disease and  injury managements. To provide knowledge and understanding regarding health and nutrition.  To familiarize the students regarding safety education and health promotive measures for day to day life.

Unit 1

Meaning  and concept of life style disease.  Colon Cancer, Obesity, type -2 diabetes, arthritis,  Coronary disease,  Arteriosclerosis, blood pressure , hypertension, and  mental health etc.


Unit-II

Exercise for Skeletal Health and Osteoporosis Prevention: Bone Mass Assessment, Bone mass Changes with Age. Exercise and Bone mass.


Unit-III

Injuries and their management

2.1       Types of injuries (Visceral, soft tissue and musculo- skeletal injuries, body parts)

2.2       Low back problems and management stretching and strengthening exercises for Back problems

2.3       Common & Specific Sports Injuries and its management.


First aid

2.5       Definition

2.6       RICE therapy

2.7       Other Methods, Prevention and Care of Injured Athlete


Postural Deformities

2.8       Types

2.9       Causes

2.10    Remedies & Prevention



Unit -IV

Rehabilitation and Therapeutic Modalities

3.1       Hydro-collateral pack (Hot and Cold)

3.2       Hydrotherapy (Whirlpool)

3.3       Diathermy

3.4       Ultrasound

3.5       Electrical muscle Stimulation

3.6       Combination of Ultrasound and Electrical muscle stimulation

3.7       Cryokinetics, cold spray Contrast bath, paraffin bath, infrared and ultraviolet rays.

3.8       Rehabilitative exercises


Reference Books

1)  Fitness and Sports Medicine, a Health Related Approach 3rd Edition, David C Neiman


2)  Kinesiology Scientific basis of Human Motion, Kathryn Luttgens, Nancy Hamilton


       3)   Sports Psychology, Concepts and Applications, Richard Cox, 4th edition

    

       4) A Wellness Way of Life and Test Well Gwen Robbins, Debbie Powers.

   

      5) The Complete Guide to Sports Nutrition, Anita Bean                      

    
6) Introduction to Kinesiology, Studying Physical Activity, Shirl Hoffman, Janet Harris Human Kinetics


     7)   Essentials of Strength Training and Conditioning National Strength and Conditioning Association Thomas Baechle , Roger Earle.














Fitness assessment & WEIGHT MANAGEMENT

Course Code –PGDFYS 104


Objectives of the Course: The objective of the fitness assessments to measure various aspects of your body and its abilities. A fitness assessment identifies your current fitness levels andthe  goals of weight  management is to maintain a body weight over the long term.

FITNESS ASSESSMENT :


Unit -I


Pre
exercise Fitness Assessment, safety, Risk factors, Health behaviours., Preparticipation Risk assessment, Health related factors affecting exercise, Submaximal exercise testing, and pretest Screening, Field tests, Cycle test Treadmill test,


  Unit II


Assessment of Muscular strength, and endurance.  Type of Measurement of Muscular endurance statically and dynamically, Definition of Flexibility.

Unit-III


Body Composition, Anthropometry, Body Mass Index, (BMI). Body fat percentage, Methods of Body Composition Assessment, Skin Fold measurements, DEXA. Assessment of Health related Fitness.


Unit: IV

1.1       Concept of Test, Measurement & evaluation, need & importance. Criteria of test selection – Scientific Authenticity (Validity, Reliability, Objectivity, Norms, relevance).

1.2       Test batteries- AAHPERD youth fitness test, JCR, FITNESSGRAM, ACSM Fitness test. Test items for measuring-

1.3       Fitness Assessment of special needs population and older adults

1.4       Techniques for physical activity Assessment Posture Assessment.






PRACTICAL: FITNESS EXERCISE & PROGRAMME DESIGNING

(Course Code –PGDFYS 105)


Objective: Articulate the current physical activity recommendations for optimal health and fitness. Discuss chronic health problems that are affected by sedentary behaviors and nutrition choices. Explain the principles of physical adaptation to training including specificity, progressive overload, reversibility, and individual differences. List the steps to maintain safety when designing a well-rounded and effective exercise programme.

PRACTICAL

1.         Warming up and cooling down:

2.         General exercise

3.         Stretching exercise

4.         Specific exercises

5.         Conditioning exercises

6.         Exercises:

7.         Basic Concept:

8.         Prime movers:

9.         Various training methods for fitness:

10        Training Programme:

11        Daily Analysis, Measurement and Record of athlete

List of Books recommended:

Sr.No.

Name of the Book Name of the Author

1          Athletic Training and Sport Medicine                                                Rubert C. Schenck

2          Basic Weight Training for Men and Women                                      Thomas D. Fahey

3          Essential of Exercise Psychology                                                       Lorry G. Shaver

5          Nutrition in Exercise and Sport                                                          Ira Wolinsky

6          Science of Sports Training                                                                  Hardayal Singh

7          Strength Training and Conditioning                                                   R. A. Proctorssma


PRACTICAL: MASSAGE MANIPULATION & RELAXATION  TECHNIQUES

(Course Code –PGDFYS 106)


Objective: massage aims to loosen muscles to allow posture to slightly return to normal to help increase relaxation. A decrease in pain also reduces stress levels, further increasing relaxation. Positive hormones are also released during a massage.


YOGA

Foundation of yoga   (Theory)

Course Code –PGDFYS 107

Objectives: To acquaint students with historic and traditional roots of Yoga, as well as, its philosophy and applications, as drawn from traditional yogic texts.


Unit -I

1.1       Etymology, Meaning and Misconceptions of Yoga.

1.2       Objectives / importance and aims of Yoga.

1.3       Importance of Time, place and season. Helping and disturbing elements of Yoga.

1.4       Ethics of Yoga: Yama-s and Niyama-s according to Patanjali yoga sutra.


Unit - II

2.1.      Yoga in Veda-s, Upanishad-s, Purana-s,

2.2       Yoga in Smrit-s Srimadbhagvadgeeta,

2.3.      Karmayoga, Bhaktiyoga, Jainyoga.

2.4       Rajayoga. Hathyoga, Astangayoga, kundalini Yoga


Unit - II 

Brief introduction of scriptures

3.1       Patanjali Yogasutra, Shrimad Bhagwadgeeta

3.2       Gheranda Samhita,Hathayoga Pradeepika

3.3       Goraksha Padati, Siddha Sidhantpadati

3.4.      Hatha Ratnavali, Shiv Samhita

Unit-IV

4.1       Matsendranatha , Gorakshanatha.

4.2       ParmahansaRamkrishan, Swami Vivekanand

4.3       ParmahansaYoganandji, Shri Arvind.

4.4       Swami Shivanand, Swami Satyanand Saraswati.












BOOKS FOR REFERENCE: 




Dasgupta, S.N.

:

Yoga Philosophy in Relation to other Systems of Indian thought. University of Calcutta, 1924




Fenerstein, George

:

The Yoga Tradition: It’s History, Literature, Philosophy practice, Bhavana Books and Prints, 2002




Karel Werner

:

Yoga and Indian Philosophy, Motilal Banarasidas, Delhi, 1979




























YOGA FOR SPECIFIC CAUSE (Theory)

(Course Code- PGDFYS 108)


Objectives: yoga has diverse range of things.  Independently handle a patient, administer yoga therapy and illustrate the physiological response, adaptations to environmental stresses.


Unit I: Swasth-Vrata

1.1       Need &concept of Swasth-Vrata

1.2       Elements of daily Routine- Dincharya, Ritucharya & Sada-Vrata

1.3       Massage (Abhyoung), its kinds & importance


Unit II: Balance Diet

2.1       Diet- Meaning & Definitions

2.2       Components & Benefits of Balance-diet, Sprouted diet

2.3       Mitahara, Rules of Yogic-diet

2.4       Demerits of Non-vegetarian-diet & merits of Vegetarian diet


Unit III: Yoga Therapy 

3.1       Concept, Meaning & Principles of Yogic Therapy

3.2       Causes, signs & symptoms & yogic treatment including dietary measures of the following diseases:-

3.2.1   Constipation

3.3       Diabetes Mellitus

3.4       Obesity

3.5       Cervical Spondylitis

3.6       Arthritis, Backache

3.7       Sciatica

3.8       Slipped Disc

3.9       Asthma

3.10    High & Low Blood Pressure

3.11    Female problems

3.12    Sinusitis

3.13    Thyroid

3.14    Depression & Naval-disk



Unit IV: Mental Health

4.1       Meaning & Definition of Mental Health,                                                                                                       

4.2       Methods for development of mental health through Yoga:-

4.3       Kriya-Yoga

4.4       Punch Kosh-Sidanta

4.5       Meaning of the sacred syllable “Om (AUM)”


Text & References book:


1.         Rakesh Jindal, Science of Natural Life, Arogya Sewa Prakashan.

2.         Swami Karmananda, Yogic Management of Comon Diseases, Yoga Pubication Trust, Munger, Bihar, India..

3.         Kumar J., yoga for Physical & Mental Health, Friends Publication, New Delhi.

4.         Singh V., Treatment of Diseases through Yoga, A Kumar & Sons, Mirzapur, U.P.

5.         Kumar U.,
Health Fitness & Yoga Tips, Deepansh Publication, New Delhi.

6.         Sharma H. & Sharma S., The Treatment of Diseases by Yoga, Sai Publication, New Delhi
























Practical: Yoga practices

Course Code- PGDFYS 109


Objectives: To introduce the classical yoga practices and focus on overall development of all sheaths and to bring out the hidden talents through regular practices.


PART-I PRANAYAMA & BANDHAS

1.         Shirsh Asana 1. Anulome-vilome Any two Kirya from the followings:-

2.         Vipratakarani,Ujjai, Neti

3.         Hal Asana,. Bhastrika, Dhauthi

4.         Bhujang Asana, Shitali. Tratak

5.         Ardh-Shalbh Asana ,Sitkari,.Nauli

6.         Vakra Asana, Suryabhedan,Kapalbhati

7.         Ardha Matasyaendrasan,Bhramri

8.         Paschimottan Asana

9.         Vajra Asana

10.       Supta Vajra Asana

11.       Yoga Mudra

12.       Nauka Asana

13.       Bak Asana

14.       Mayur Asana

15.       Ustra Asana

16.       Vriksh Asana

17.       Padma Asana

18.       Trikon Asana

19.       Sarvang Asana

20.       Manduk Asana

21.       Pavan Muket

22.       Chakra Asana

23.       Pad-hast Asana

24.       Katichakra Asana.

25.       Surya Namaskar







Practical: Disease related yoga practices

Course Code- PGDFYS 110


Objectives: To understand the science of Yoga for the improvement of common & Specific Health problems and get knowledge about how to integrate therapy with yoga.


Yoga Practices for specific health problems. (General introduction of diseases, indications & contraindications)

1.         Asthma

2.         Anxiety, Depression

3.         Arthritis

4.         Back pain

5.         Diabetes mellitus

6.         Dynamics

7.         Gastro intestinal disorder

7.         Hypertension

8.         Menstrual disorder

9.         Obesity

10.       Muscular dystrophy

11.       Oncology













21/11/2021
Unani Pharmacy

Advance Diploma in Unani Pharmacy

Two years Diploma course

Offered by

CPC, Aligarh Muslim University, Aligarh

AIMS AND OBJECTIVES

The objectives of the course is intended to produce skilled professionals to meet out the

requirements of Govt. and private Unani pharmaceutical industries, manufacturing units,

hospital dispensaries and public healthcare services. They will be acquainted with the

manufacturing of Unani dosage forms and will be qualified and competent persons to

dispense Unani drugs in hospitals, dispensaries drugs stores and related activities. They will

also be trained to maintaining stores of Unani drugs (both raw materials and finished

products) properly.

Duration of the Course: Two years

Educational qualification for admission:

a. 10+2 biology / Equivalent degree from oriental studies having knowledge of science.

b. Proficiency in Urdu, comparable to the secondary standard is essential for such

candidates.

Medium of instruction: Urdu Substantiated by English

Age limit: Minimum – 17 years

Ist YEAR

Diploma in Pharmacy Part I

Subject Teaching

Hrs

Theory Marks Practical

Marks

Basic Principles of Unani Medicine

along with History of Pharmacy

100 100 100

Basic Human Anatomy & Physiology 100 100 100

Saidla I 100 100 100

Ilmul Advia 100 100 100

IInd YEAR

Diploma in Pharmacy Part II

Subject Teaching

Hrs

Theory Marks Practical

Marks

Health education and community

Pharmacy

100 100 100

Hospital and clinical Pharmacy 100 100 100

Saidla (Pharmacy) II 100 100 100

Pharmacognosy & Phytochemistry 100 100 100

Diploma in Pharmacy

Ist Year

1: Basic Principles and History of Unani Pharmacy

Theory

1. Mukhtasar Tareekh-e-Tibb (A brief History of Unani Medicine)

2. Ilme Tib ki Tareef (Definition of Tibb)

3. Tib ke mozu aur gharz-o-ghayat (Subject and objectives of Tibb)

4. Tibb ki darjabandi (Classification of Tibb )

5. Umoore Tabeiyah ki Tareef aur ahmiyat (Defnition and importance of Umoor-eTabiyah)

6. Tabiyat ki tareef aur ahmiyat (Definition of Tabeiya't and its importance)

7. Ala-e-Tabeiya't wa Mana'at (Tools of Physis and Immunity). Umoore Tabeiyah ka

mafhoom tareef, ta’dad wa ahmiyat (Meanings, definition, number and importance of

Umoore Tabiyah

8. Asbab ka bayan (Description of causes)

9. Arkan (Anasir) ki tareef (Defnition of Arkan or Anasir)

10. Mizaj ki tareef (Definition of Temperament)

11. Akh’lat Ki tareef (Definition of Humours)

12. Akhlate Arba' ka Ijmali bayan wo-Bahas (Description and discussion of Akhlate

Arba)

13. General description of A’za (Organs) and their classification

14. Definition of Ruh with its various interpretations and classification

15. Definition of Quwa (Powers or Faculties) with classification and functions

Practical

Preparation of Various Models and Flow Charts

Record Book

2: Basic Human Anatomy and Physiology

Theory

1. Scope of Anatomy and Physiology. Definition of various terms used in Anatomy

2. Structure of cell, function of its components with special reference to mitochondria

and microsomes.

3. Elementary tissues of the body. i.e epithelial tissue, muscular tissue, connective tissue

and nervous tissue.

4. Structure and function of skeleton. Classification of joints and their function, Joint

disorder.

5. Composition of blood, functions of blood elements. Blood group and coagulation of

blood. Brief information regarding disorders of blood.

6. Name and functions of lymph glands.

7. Structure and functions of various parts of the heart. Arterial and venous systems with

special reference to the names and positions of main arteries and veins

8. Blood pressure and its recording. Brief informationabout cardiovascular disorders.

9. Various parts of respiratory system and their functions. Physiology of respiration.

10. Various parts of urinary system and their functions, structure and functions of kidney.

Physiology of Urine formation. Pathophysiology of renal diseases and oedema.

11. Structure of skeletal muscle. Physiology of muscle contraction, Names, position,

attachments and functions of various skeletal muscles. Physiology of neuromuscular

junction.

12. Various parts of central nervous system, brain and its parts, functions and reflex

action. Anatomy and Physiology of autonomic nervoussystem.

13. Elementary knowledge of structure and functions ofthe organs of taste, smell, ear,

eye and skin. Physiology of pain.

14. Digestive system; names of the various parts of digestive system and their functions.

Structure and functions of liver, physiology of digestion and absorption.

15. Endocrine glands and Hormones. Locations of the glands, their hormones and

functions. Pituitary, thyroid, Adrenal and Pancreas.

16. Reproductive system -Physiology and Anatomy of Reproductive system.

Practical

1. Study of the human skeleton.

2. Study with the help of charts and models of the following systems and organs:

(a) Digestive system.

(b) Respiratory system.

(c) Cardiovascular system.

(d) Urinary system.

(e) Reproductive system.

(f) Nervous system.

(g) Eye.

(h) Ear.

3. Microscopic examination of epithelial tissue, cardiac muscle, smooth muscle, skeletal

muscle. Connective tissues and nervous tissues.

4. Examination of blood films for TLC, DLC and malarial parasite.

5. Determination of clotting time of blood, erythrocyte sedimentation rate and

Haemoglobin value.

6. Recording of body temperature, pulse, heart rate, blood pressure and ECG.

03: Saidla I

Theory

1. Definition of Pharmacy, its classification, importance and historical background.

2. Rules and Regulations of Unani Pharmacy (Processing, compounding and

manufacturing of drugs).

3. Introduction to Unani Pharmacopoeias with special reference to the Indian

Pharmacopoeia.

4. Aamale Dawasazi (Pharmaceutical methods): A general description of Taqtee, Daq

wa Raz, Bard, Tahmees, Tadheen, Tashwia, Tarveeq, Tajfeef, Tajveef, Tabalwur,

Tabkheer, Tarseeb, Tarsheeh, Tasyeed, Ihraq, Taklees, Taqsheer, Dhannab, Tahbeeb,

Tasweel, Tabakh, Irgha.

5. Tadbeere Advia (Process of chemical & laboratory treatment.)

6. Powdering of the following with the help of Mortar & Pestle Zafran, Aarad Kurma,

Ushuq, Muqil, Afiyoon, Rasaut, Mastagi, Abresham, Magziat, Jawahiraat, Hajariyat,

Sadaf, Marwareed, Sange jarahat, Mushk, Amber, Jundbedastar,

7. Amle tarweeq: Barge Inabus salab sabz, Barge kasni sabz

8. Amle Tasfia: Para, Salajeet, Shahad, Kharateen

9. Amle Tareeq: Distillation and its various methods

10. Amle Tasyeed: Raskapoor, Sankhia, Shora, Kafoor, Naushadar

11. Method of preparation of Usara, Rub and Sat.

12. Amle Iqla: Chirchita, Mooli, Madar, Jau

13. Preparation of oils and tila

14. Main constituents, Therapeutic uses, Actions, Dosage and Preparation of following

compound formulations:

a. Arqiyaat: Arqe Mussafi, Arqe Gazar, Arqe Baranjasif, Arqe Gaozaban, Arqe -Badiyaan, Arqe sheer murakkab, Maul Laham, Arqe Mako, Arqe Kasni.

b. Sikanjabeen: Sikanjabeene sada, Sikanjabeene Bazoori, Sikanjabeene unsuli,

Sikanjabeene Na’nayi, Sikanjabeene Lemooni.

c. Sharbat: Sharbate Faulad, Sharbate Eijaz, SharbateAalu Balu, Sharbate Anjbaar,

Sharbate Bazoori, Sharbate Deenar, Sharbate Vard, Sharbate Fawakeh.

d. Laooq: Laooqe Sapistan, Laooqe Katan, Laooqe KhayarShambar, Laooqe -Khash’khash, Laooqe Nazli aabe Tarbooz wala, LaooqeBadam, Lawooqe mutadil.

e. Khameera: Khameera Abresham sada, Khameera AbreshamHakim Arshad wala,

Khamira Abresham Sheerae Unnab wala, Khameera Abresham Ood Mastagi wala,

Khameera Gaozaban sada, Khameera Gaozaban Ambari Jawahar wala, Khameera

Gaozaban Ambari Jadwar Ood Saleeb Wala, Khameera Khash’khash, Khameera

Banafsha, Khameera Marwareed, Khameera Sandal.

15. Quality Assurance & Good Manufacturing Practice (GMP) for preparation of

Murakkabat

16. Good dispensing practice

Practicals:

1. Process of chemical and laboratory treatment and corrective measures of selected

drugs.

2. Preparation of Compound drugs

3. Maintenance of Practical record with suitable figures and record of the preparation of

compound drugs

04. IImul Advia

Theory

1. Definition of Ilmul Advia, Zulkhassa

2. Mizaj of Drugs, its importance, Darjaate Mizaj (Degrees of drugs) types- Har (hot),

Barid (cold) and Motadil (normal). Poisonous drugs,Absolute Poisons and Antidotes

3. Physical properties of drugs viz Color, Smell, types of Taste and its effects on various

systems/organs of body.

a. Brain, Nerves, Eyes, Ears, Nose & Throat

b. Respiratory System

c. Digestive system

d. Cardiovascular System

e. Excretory system

f. Reproductive System g) Skin

g. Endocrine and other glands

4. Muzirraat wa Muslihaat (Adverse effects of drugs and their corrective measures).

5. Usoole Abdaale Advia (Principles of substitution ofdrugs)

6. Principles and needs of compounding drugs.

7. Determination of terminologies on the basis of actions and effects of drugs.

8. Terminologies with respect to the effects & actionsof drugs

9. Akkaal, Jali, Jazib, Haliq, Habisuddam, Raade, Aasir, Ghassal, Kaavi, Laaze, Lazij,

Mujaffif, Mohallil, Mohammir, Mukhashshin, Mudammil, Murakhi, Moa’rriq,

Mofajjir, Mufarreh, Muqawwi, Muqawwiyate Aamma, Muqawwiyate Makhsoosa,

Munzij, Mulayyin, Mus’hil, Muzliq, Mufattite Hisaat, Nashif. Mujammid,

Mubarrid, Murattib, Muharriq, Musaddid, Moaddil, Mughazzi, Muallide dam, Qate,

Mulattif, Dafae Taffun, Dafae Humma, Musaffi khoon, Muharrike daurane khoon.

Dafae Tashannuj, Mukhaddir, Musakkin, Musakkine Alam, Munawwim, Musaddae,

Munaqqi, Muhharrike Dimagh wa Aasab wa Qalb. Qabiz,Qatile Deedane Shikam,

Kasire Riyah, Munbite Shaar, Mushtahi, Moattish, Hazim, Musammine

Badan, Mubahhi, Mughalliz wa Muallide mani, Mulazziz, Mumsik, Mukhrije Janeen

wa Masheema, Mudirre baul, Mudirre Haiz, Mudirre Laban.

10. Identification, source, collection, Mizaj, actions,therapeutic uses, methods of usage,

dose, shelf life, adverse effects, Corrective measures and recent research information

of the following single drugs.

a. Abhal, Abresham, Abrak, Atees, Izkhar, Azaraqi, Aroosa, Aspand, Asapghol, Afyun,

Ustukhudoos, Asgand, Asaroon, Asrol, Aftimoon, Afsanteen, Anjeer, Aatrilal,

Ikleelul malik, Alubukhara, Amla, Anaar, Anjabar, Anisoon, Ushba, Inderjao

shireen, Aslussoos, Irsa

b. Babuna, Babchi, Badam, Baad avard, Badranjboya, Badiyaan, Bartang, Baqila,

Baokhamba, Baranj kabuli, Babool, Brahamdandi, Baranjasif, Bazrulbanj, Busud,

Bisfaij, Biskhapra, Baladur, Balela, Banafsha, Boozidaan, Burae armani, Behman

safaid, Behman surkh, Behdana, Behroza, Bedanjeer, Bedsada, Bedmushk, Belgiri,

Brahmi, Bhuin amla, Bakayen, Beer booti.

c. Parsiyaoshan, Palaspapra, Pambadana, Pudina

d. Talmakhana, Tukhme karafs, Tukhme balango, Tarbooz,Turanj, Turanjabeen, Turb,

Tamar hindi, Tambaku, Tinkar, Toot, Tudri safaid wasiya, Taj , Turai talkh.

e. Salab misri.

f. Javtri, Jozbua, Jamun, Jadwar, Jund bedastar, Juntiyana, Jawakhar, Jauz maasil,

Jarjeer.

g. Chaksu, Chiraita, Chob chini, Chob zard.

h. Habbul aas, Habbus salateen, Habbul Qurtum, Habbul Qilt, Habbul ghar, Hajrul

Yahood, Hilteet, Hulba, Hanzal.

i. Khaksi, Khatmi, Khubbazi, Khubsul hadeed, Kharpaza,Khurfa, Kharbaq, Khardal,

Khash’khash, Khulanjaan, Khayarain, Khayar shambar, Kharateen, Khare khasak,

Kharmohra

j. Dare Hald, Dare filfil, Darchini, Darmana turki, Darunaj aqrabi, Dammul akhvain

k. Raal safaid, Rasaut, Roghane Bedanjeer, Reetha, Rehan, Reg mahi, Revand chini wa

Revand hindi.

l. Zaravand, Zarishk, Zaranbaad, Zareward, Zafron, Zangar, Zanjabeel, Zufa,

Zaharmohra, Zaitoon, Zeera safaid, Zeera siyah,Zarnab.

m. Sazaj Hindi, Sapistan, Satavar, Sudab, Sarphooka, Sartaan, Saresham Mahi, Saad

kufi, Safeda kashghari, Saqmunia, Sakbeenaj, Salajeet, Sumaq, Sammul far,

Sanamakki, Sumbuluttib, Sang Jarahat, Sangdana Murgh, Sang Saremahi, Singhara,

Surinjan shireen, Surinjan talkh, Siras, Seemaab, Sadabahar, Sahajanah.

n. Shahatra, Shibbe Yamani, Shikai, Shakar Teghal, Shingraf, Shora Qalmi, Shoneez,

Sheere khisht, Shitraj hindi.

o. Sibre zard, Sadaf, Satar farsi, Samaghe arabi, Kateera, Sandal surkh wa safaid.

p. Tabasheer, Tutiya sabz

q. Aaqar’qarha, Asal, Ushba, Mako, Unnab, Ambar ash’hab, Unsul , Ood saleeb,

 Ood gharqi, Ood Hindi. '

r. Ghariqoon, Ghafis

s. Falsa, Farfiun, Faranj mushk, Filfil moya, Filfil safaid, Filfil siyah, Funduq, Faulad

t. Qaranfal, Qaranul iyal, Qinnab (Bhang), Qalayee.

u. Kaat safaid, Kasni, Kafoor, Kakra Singhi, Kaknaj, Kaali Zeeri, Kahoo, Kaifal,

Kibreet, Kabab Chini, Kababa , Kataan, Kasoos, Karanjwa, Kasondi, Kishmish,

Kishneez, Kafe dariya, Kakronda, Kameela, Kundur, Kanghi, Kanocha, Koknar,

Kherubahamaee, Kevra.

v. Gazar, Gauzaban, Gilo, Gandana, Ghongchi, Gheekvar, Gule surkh, Gule Gudhal,

Gul Teesu, Gul Dhava, Gul Madar, Gul Neem, Gul Henna, Gul Machkan, Gil

Makhtoom, Gil Armani, Gil Multani, Geru, Gaudanti.

w. Luke maghsool, Lobaan, Lodh pathani, Lehsan, Luffah

x. Mayeen khurd wa kalan, Maal kangani, Mazoo, Madar, Marjan, Marzanjosh, Murdar

Sang, Murmakki, Marvarid, Maror Phalli, Mushk tramashee, Mastagi roomi, Muqil,

Mundi, Maveez, Momyaee.

y. Nakhoona, Narjeel Dariyayi, Nagandbabri, NamakeTaam, Namake siya, Namake -Lahori, Naushadar, Neelofar, Neem.

z. Vaje turki, Hartal Varqi, Haleela, Hilyun, Hirakasis, Heel khurd, Heel kalan

Advia jadeeda (Allopathic Drugs)

1. Pharmacological terminologies

2. Classification & allied fields of Pharmacology

3. Routes of drug administration, Mode of action of drugs

4. Side effects of drugs

5. Pharmacological actions, therapeutic uses, absorption, fate and excretion,

 doses and side effects of the following drugs.

a. Analgesics: Narcotic and Non-Narcotic analgesics, antipyretics.

b. Sedatives, Hypnotics and Tranquilisers.

c. Local, spinal and general anaesthetics

d. Antihistaminic drugs

e. Antiseptics, Disinfectants

f. Sulphonamides

g. Antibiotics: Classification and types

h. Hormones

i. Contraceptives

j. Receptors and their blockers

Practical:

1. Identification of single drugs in Museum

2. Preparation of herbarium sheet of at least 52 drugswhich are included in the

theory syllabus

3. Observation of drugs according to their sources

4. Practical observation of various methods of identification of drugs

Observation of the various dosages forms of drugs

5. Methods of Standardization of single Unani drugs

Diploma in Pharmacy

IInd Year

01. Health Education & Community Pharmacy

Theory

1. Concept of health—Definition of physical health, mental health, social health,

spiritual health determinants of health, indicatorsof health, concept of disease, natural

history of diseases, the disease agents, concept ofprevention of diseases.

2. Nutrition and health—Classification of foods requirements, disease induced due to

deficiency of proteins, Vitamins and minerals –treatment and prevention.

3. Demography and family planning—Demography cycle, fertility, family planning,

contraceptive methods, behavioural methods, natural family planning method,

chemical method, mechanical methods, hormonal contraceptives, population problem

of India.

4. First aid—Emergency treatment in shock, snake-bite,burns poisoning, heart disease,

fractures and resuscitation methods. Elements of minor surgery and dressings.

5. Environment and health–Sources of water supply, water pollution, purification of

water, health and air, noise light –solid waste disposal and control–medical

entomology, arthropod borne diseases and their control, rodents, animals and diseases.

6. Fundamental principles of microbiology classification of microbes, isolation, staining

techniques of organisms of common diseases.

7. Communicable diseases —Causative agents, modes of transmission and prevention.

a. Respiratory infections—Chicken pox, measles. Influenza, diphtheria, whooping

cough and tuberculosis.

b. Intestinal infections: Poliomyelitis. Hepatitis. Cholera. Typhoid, Food poisoning,

Hookworm infection.

c. Arthropod borne infections –plague, Malaria, Filariasis.

d. Surface infections –Rabies, Trachoma, Tetanus, Leprosy.

e. Sexually transmitted diseases ---Syphilis. Gonorrhoea. AIDS

8. Non–communicable diseases –Causative agents, prevention, care and control; Cancer,

Diabetes, Blindness, Cardiovascular.

9. Epidemiology– Its scope, methods, uses, dynamics of disease transmission, immunity

and immunization: Immunological products and their dose schedule. Principles of

disease control and prevention, hospital acquired infection, prevention and control.

10. Disinfection, types of disinfection, disinfection procedures, for faeces, urine, sputum,

room linen, dead –bodies, instruments.

02. Hospital and Clinical Pharmacy

Theory

1. Introduction of Different dosage forms.

2. Introduction to Pharmacopoeias with special reference to the Ayurvedic

Pharmacopoeia of India.

3. Awzan-e Advia, ( Metrology – Systems of Weight and measures)

4. Nuskhabandi (Packaging of Pharmaceuticals)

5. Tatheer (Sterilization) – Concept of Sterilizationand its types.

6. Prescriptions – Reading and understanding of prescriptions, commonly used Unani

terms, Unani methods of prescribing, adoption of metric system. Calculations

involved in dispensing. Incompatibilities in Prescriptions.

7. Posology – Dose and dosage of drugs.

8. Brief introduction to sterile Dosage form with special reference to precautions in

their handling and storage.

9. Hospital pharmacy.

10. Drug distribution system in Hospital.

Practical:

1. Dispensing Pharmacy in OPD/IPD for two days in a week.

2. To prescribe and distribute drugs for at least 15 different diseases.

3. To identify and note the organoleptic characters and uses of at least 50 single and

Unani Compound formulations used in the OPD/IPD.

03. Saidla II

Theory

1. Dosage forms of drugs and their modes of administration. Solid, Liquid & Gaseous

forms of drugs and their internal & external uses

2. Principles of collection, storage and preservation of drugs and determination of their

shelf life.

3. Preparation of qiwam for different drugs and the preparation of the following qiwami

drugs.

A. Sharbat, Sikanjabeen, Lauq, Khameera, Majoon, Anushdaru.

B. Jawarish, Itrifal, Laboob, Murabbe, Gulqand, Luab,Sheera, Haleeb wa

Mazeej

C. Marham, Huboob wa Aqras and their binders

4. Main constituents, Therepeutic uses, actions, dosage and preparation of following

compound formulations

5. Main constituents, Therapeutic uses, actions, dosage and preparation of following

compound formulations:

a. Majoon:

Majoon Aarade Khurma, Majoon Falasfa, Majoon Fanjnoosh,

b. Jawarish:

Jawarish Jalinoos, Jawarish Kamooni, Jawarish Mastagi,Jawarish

Podina, Jawarish Bisbasa.

c. ItrifaI:

Itrifal Ustukhudoos, Itrifal Kishnizi, Itrifal Muqil, Itrifal Zamani, Itrifal

Kabir, Itrifal Deedan.

d. Luboob:

Luboob Kabir, Luboob Sagheer.

e. Gulqand:

Gulqand Suyooti, Gulqand Aftabi, Gulqand Mahtabi,

f. Tiryaaq:

Tiryaaqe Arba, Tiryaaqe Samaniya, Tiryaaqe Farooq ,Tiryaaqe Pechish,

Tiryaaqe Meda, Tiryaaqe Nazla.

g. Mufarrehaat:

Mufarreh Azam, Mufarreh Sheikhur Rayees, Mufarreh Barid, Mufarreh

Yaqooti.

h. Sofoof:

Sofoof Aslussoos, Sofoof Chutki, Sofoof Mulayyin, Sofoof Muqliyasa,

Sofoof Bars, Sofoof Muhazzil, Sofoof Namak Sulaimani.

i. Sanoon:

Sanoon Muqawwi Dandan, Sanoon Poste Mugheelan,

j. Huboob:

Habbe Shifa, Habbe Iyarij, Iyarij Faiqra, Habbe Kabid Naushadri, Habbe

Jadwar, Habbe Papita, Habbe Asgand, Habbe Tinkaar, Habbe Paan,

Habbe Muqil, Habbe Marwareed, Banadiqul Buzoor, Habbe Surinjan,

Habbe Rasaut, Habbe Raal, Habbe Hilteet, Habbe Azaraqi, Habbe

Mumsik, Habbe Amber Momiyayee.

k. Barshasha, Borood Kafoori, Basaleeqoon

l. Dayaqooza, Dawaul Kurkum Saghir, Dawaul Kurkum Kabir, Dawaul Misk

Har, Dawaul Misk Barid, Dawaul Misk Moatadil,

m. Zaroor Kath.

n. Rubb:

Rubbe Anaar, Rubbe Behi, Rubbe Seb, Rubbussoos,

o. Roghan:

Roghan Aamla, Roghan Baizae Murgh, Roghan Bed Anjeer, Roghan

Chehar Barg, Roghan Qust, Roghan Malkangani, RoghanKaddu, Roghan

Samaat Kusha, Roghan Haft Barg.

p. Qurs:

Qurs Sartan, Qurs Tabasheer, Qurs Kafoori, Qurs Mosallas, Qurs

Mulayyin, Qurs Dawaul Shifa, Qurs Malti basant.

q. Shiyaf:

Shiyafe Abyaz, Shiyafe Aswad, Shiyafe Ahmar Layeen.

r. Qairooti:

Qairooti Aarade Kar’sana.

s. Kohl:

Kohlul Jawahar, Kohl chikni Dawa.

t. Marham:

Marham Mazo, Marham Ushuq, Marham siyah, Marham Zangaar,

Marham Dakhiliyoon, Marham Kafoori, Marham Muqil, Marham Rasaut.

u. Zimad: Zimad Jalinoos, Zimad Muhalill, Zimad Sumbulut teeb.

v. Tila: Tilae Surkh, Tilae Uroosak, Tilae Muhasa, Tilae Khasul Khas.

6. Methods of tadbeer wa Islah (Process of chemical and laboratory treatment

and corrective measures) of following drugs:

Ajwain, Zeera, Afyoon, Anzaroot, Aelwa, Bahroza, Bhang, Biladur, Habbus

Salateen,Azaraqi, Post baiza murgh, Turbud, Chaksu,Haleela, Gariquoon,

Saqmoonia, Seemab, Khubsul Hadeed, Gandhak, Sammul faar, Sang Basri, Surma .

7. Amle Ihraaq wa Taklees wa mutalliquat (Methods of incineration, calcinations and

acessories)

a. Filizzat, Hajariyat, Zavil arwah,

b. Boota, Gile hikmat, Kaproti, Use of 'Put' and its types,

c. Features of Kushta Kham or Kushta Naquis of the following:

Tila, Nuqra, Faulad, Mis (Tanba), Qalayee, Seesa, Parah, Shingraf, Sammul Faar,

8. Methods of preparation, mode of administration and doses of the following kushta:

Seemab, Sammul Faar, Post baiza murgh, Sadaf, Marjan, Zahar mohra, Abrak siyah,

Abrak safed, Faulad, Qalayee, Hajrul yahood, Sange jarahat, Gau danti, Khubsul

Hadeed, Musallas.

9. Nauiate Tarkeeb (Composition) of the following drugs:

Dare chikna, Safeda Kashghari, Sindoor, Tutia, Raskapoor,

10. Preparation of Aghzia (Special diets) Maul jubn, Maul asl, Maul laham, Maul buzoor,

Maul boquool, Maul fawakeh, Maushshyeer, Kash’kush shayeer

11. Advia ki sammiyat aur uska izalah

12. Drug and Cosmetic Act

Practical

1. Application of computer in pharmacy

2. Drug store establishment & Management of Pharmacy store

3. Taklees (calcinations) of selected drugs

4. Two weeks training programme in pharmaceutical industry

5. Preparation of Charts and Record Book

04 Pharmacognosy & Phytochemistry

Theory

1. Introductory Pharmacognosy:

Historical development, modern concept and scope ofPharmacognosy. Significance

of Pharmacognosy in Unani systems of Medicine

2. Classification of crude drugs:

Based on alphabetical, morphological, pharmacological, chemical and taxonomical

methods, official and unofficial drugs, organized and unorganized drugs.

3. Definition of drug

Sources of crude drugs viz; Herbs, Animals, inorganic matter, plant tissue culture and

marine sources. Role of herbal drugs in national economy.

4. Production Factors

Factors involved in the preparation of herbal drugsfor market from cultivated and

wild sources including collection, drying, storage and transport methods.

5. Study of morphological and histological characters of crude drug

Ergastic cell inclusions, anatomical structures of bark, fruits, seeds and monocot and

dicot stems, leaves and roots.

6. Phytoconstituents of medicinal importanc.

Introduction, classification and chemical tests of:Carbohydrates, polysaccharides,

mono-, di- and triterpenes, steroids, saponins, glycosides, flavonoids, phenolic

compounds, tannins, carotenoides, alkaloids, iridoides and amino acids.

7. Carbohydrates

Biological sources, chemical constituents, adulterants and uses of:

 Starches, Acacia gum, Tragacanth, Sterculia, Guar gum, Plantago, Pectin,

 Sodium alginate, Agar, Bael, Honey.

8. Lipids

Biological sources, chemical constituents, adulterants & uses of

Arachis oil, castor oil, sesame oil, cotton seed oil, olive oil, chalmooogra oil, neem

oil, guggul lipids.

9. Tannins

Biological sources, chemical constituents, chemicaltest and uses of: pale catechu,

black catechu, Nutgalls, Terminalia belerica, Terminalia chebula, Terminaliaarjuna.

10. Volatile oils

Biological sources, chemical constituents, adulterants and uses: Black pepper,

Turpentine, Mentha, Coriander, Cardamom, Cinnamon, Cassia, Lemon peel, Orange peel,

Lemon grass, Citronella, Cumin, Caraway, Dill, Spearmint, Clove, Anise, Star anise,

Fennel, Nutmeg, Eucalyptus, Chenopodium, Ajowan, Sandal wood, Palmarosa,

Gaultheria.

11. Resinous drugs

Classification, formation and chemical nature. Biological sources, chemical constituents,

identification test, adulterants and uses of: Benzoin, Peru balsam, Tolu balsam,

Colophony, Myrrh, Asafoetida, Jalap, Colocynth, Ginger, Turmeric, Capsicum, Cannabis,

Podophyllum

12. Glycosides

Nature and classification. Biological sources, chemical constituents, adulterants and uses

of:Digitalis, strophanthus, squill, thevetia, oleander, cascara, aloe, rhubarb, senna,

quassia, dioscorea, quillaia, glycyrrhiza, ginseng,gentian, senega, ruta, wild cherry,

withania, Bitter almond. Biosynthesis of Cardiac and Anthraquinone glycoside.

13. Alkaloids

Biological sources, chemical constituents, adulterants and uses of:

Areca nut, Belladonna, Hyoscymus, Stramonium, Duboisia, Lobelia, Coca, Coffee, Tea,

Cinchona, Opium, Ipecac, Nux vomica, Ergot, Rauwolfia, Physostigma, Vinca, Kurchi,

Veratrum, Ephedra, Colchicum, Vasaca, Pilocarpus, Aconite, Solanum xanthocarpum.

Biosynthesis of tropane, cinchona and opium alkaloids.

Practical

1. Identification of organised drugs studied in theoryon the basis of morphological and

sensory characters.

2. Microscopical studies of basic tissues, bark, stem (Dicot, Monocot), Root (Dicot,

Monocot), seed, leaf, fruits, trichomes, stomata, calcium oxalate crystals, starch, phloem

fibres.

3. Microscopy of:

Datura, Thevatia, Quassia,, Cinchona, Ipecac, Nux vomica, Rauwolfia, Cinnamon,

Caraway, Clove, Fennel, Aconite.

4. General chemical tests for alkaloids, glycosides, tannins, resins and proteins. Asafoetida,

Aloe, Thevetia, Cinchona, Ipecac, Nux vomica, Ephedra, Colchicum.

5. Pharmacognosy tour for field collection of medicinal and aromatic plants. Preparation of

herbarium sheets and monograph on one of the collected plant during tour.

Instructions: Students must submit the practical records after attestation from their

Professor/HOD.


21/11/2021
Hijamah (Cupping therapy)

Syllabus forPG Diploma in Hijama(cupping)

P APER - I Applied Anatomy and Applied Physiology

(Theory And Practical)

A- Applied anatomy

● Applied anatomy of functional areas of brain

● Applied aspect of brain stem

● Applied aspect of spinal cord (tract and spinal nerves)

● Functional group of muscles

● Anatomical considerations of common vascular diseases

B - Applied physiology

● Physiological aspect of Holistic Healing

● Lymphatic System

● Hemaopoietic System

● Blood Circulation

● Pain mediation

● Applied aspect of autonomic nervous system

● Applied aspect of Somatosensory System

● Applied Physiology of Muscles and Bones.

● Applied Physiology of Skin.

P APER - II Hijama

( Theory And Practical)

1. Introduction to Hijama

2. Historical and classical perspective of Hijama

3. Hijama in Prophetic medicine

4. General principles and mechanism

5. Hemorrheology in hijama

6. Classification of Hijama

7. T ools and ancillary equipment

8. Sites of Hijama

9. Operational modalities of Hijama

10. Laboratory investigation in Hijama practice

11. Indication, contraindications and adverse effect

12. Ethical and legal aspects of Hijama

13. Hijama for maintenance of health

14. Hijama in specific conditions

● Hijama and pain management

● Osteoarthritis

● Cervical and lumbar spondylosis

● Lumbago

● Sciatica

● Paralysis, Bell’s palsy

● Pigmentation disorders

● Urticaria

● Alopecia and its hair disorders

● Hypertension

● Diabetes

● Psychological disorders

● Gyeanacological disorders, Dysmenorrhoea, PCOD

● Anti-cellulite

● Migraine headache


21/11/2021
Museology



Revised Syllabus

of

P.G. Diploma in Museology













DEPARTMENT OF MUSEOLOGY


ALIGARH MUSLIM UNIVERSITY


ALIGARH
















Paper - I     History of Museums, Care & Management of Collections


                                                                                                                                Max. Marks                         100

                                                                                                                                Exam.                                    080

                                                                                                                                Sessional                               020


Unit I

                Museum & Museology - Definition

                Types of Museum

                Development of Museum - a brief world view.

                History of museum movement in India

                Some important museums of pre & post independence.

                Museums and its functions

                Museum Architecture


Unit II

                Collection management : Policy, mode of collection.

                Museum Documentation & retrieval of information.

                Care of collection - Security

                Museum environment - Humidity, temperature, Light.

                Museum pests & their control.


Unit III

                Wet preservation of Natural History Specimens

                Preservation of material for microtomy,

                Color preservation of Natural History Specimens,

                Osteological preparations (Alizarine mounts),

                Dry preservation of Natural History Specimens,

                Plastic embedding, Infiltration of museum objects.

                Taxidermy and Freeze-drying,                         

                Cleaning & Mounting of skeletons,

                Preservation of Eggs.         


Unit IV

                Preservation and Conservation of Paper, Skin, Leather & Parchment,

                Bone & Ivory,                     

                Wood and Textile materials.

                Cleaning and preservation of Metals : Electrolytic reduction method, Electrochemical                       reduction method. Gold and its alloys, Tin and Lead, Iron and its alloys.



Unit V

                Cleaning and preservation of Siliceous materials.

                Stone - Types of stone, Deterioration of stone object and their cleaning.

                Glass - Deterioration of glass objects, Weeping of glass.

                Pottery - repairing and reconstruction of pottery


                                                                                                                               









PRACTICAL - I 

                                                                                                                                Max. Marks                         100

                                                                                                                                Exam.                                    080

                                                                                                                                Sessional                               020


                Moulding and Casting

                a)            Preparation of plaster moulds of different parts of plant

                                materials like leaves, fruits, vegetables.

                b)            Preparation of plaster moulds of animals like amphibians fishes, reptiles, etc.

                c)             Casting of different parts of plant materials in different medium

                                like plaster of paris etc.

                d)            Casting of  amphibians, fishes & reptiles in wax, plaster of paris, rubber, etc.

                Museum text and label writing ; Roman letters and Gothic letters.

                Designing of different types of Showcases.

                Identification of Natural History specimens and works of art.

                Fabrication of Display accessories.

                Graphic designing of posters of museum publicity materials.

                Preparation of cut-out, models, maps, charts etc.



PRACTICAL II

                                                                                                                                Max. Marks                         100

                                                                                                                                Exam.                                    080

                                                                                                                                Sessional                               020

                               

                Field identification of plants, insects, birds & mammals.

                Field collections of plants insects, birds & mammals.

                Taxidermy : preparation of study skins of birds.

                Microtechniques,

                Dry and wet preservation of biological specimens,

                Egg cleaning, Dry preservation of insects

                Osteological preparations,

                Cleaning of Metallic objects,

                Removal of stains from paper & textiles.




Paper II      Natural History, History of Arts & Culture


                                                                                                                                Max. Marks                         100

                                                                                                                                Exam.                                    080

                                                                                                                                Sessional                               020




Unit I

                Introduction to Natural History : Ecology & Evolution

                Geological Time Chart

                Taxonomy and binomial nomenclature

                Concept of species, Genus



Unit II

                Animal and Plant Classification

                Characteristic feature of animal phyla from Protozoa to Mammals

                Characteristics feature of plant phyla from Thallophyta to Spermatophyta

                Environmental issue

                Nature conservation



Unit III

                Introduction to History Period from Prehistoric period0 to Post Modern times

                Introduction to Indian Art

                Survey of paintings form primitive art to Company school with

                special emphasis on the following paintings :

                Ajanta paintings, Plam-leaf paintings of Jain and Gujrat schools,

                Mughal schools, Rajput paintings (Hill paintings & Rajasthani paintings)

                and Indian Contemporary paintings.

                Plastic art in India through the ages.



Unit IV

                An introduction to Indian architecture :

                Stupa and Rock cut temples,

                Trabeated structures of ancient period to

                medieval architecture using arch and domes.



Unit V

                Introduction to Cultural History

                Basics of Archaeology

                Excavation of artifacts ; their study

                Introduction to Anthropology

                Material culture












Paper III    Museum Display, Education & Interpretation


                                                                                                                                Max. Marks                         100

                                                                                                                                Exam.                                    080

                                                                                                                                Sessional                               020




Unit I

                Role of Museums in Informal Education

                Learning from objects

                Museums and school & college relationship.

                Museum and their visitors

                Museum extension services



Unit II

                Museum Exhibition : Purpose and Types

                Planning of Exhibition

                Design and Installation

                Mobile Exhibition, Travelling Exhibitions

                Designing of Showcases and accessories

                Colour scheme



Unit III

                Museum Text and Labelling

                Format and language

                Museum label and readability

                Museum A.V. Interpretation techniques

                Museum Interpretation techniques, Dance, Drama, etc.

                Museum Lighting

                Mode & types of lights.



Unit IV

                Museum evaluation

                Visitor study and survey

                Exhibit effectiveness studies

                Museum’s Cultural Tourism and Eco Tourism



Unit V

                Museum Research and Publication

                Publicity Material, Postcards, Posters, Brochures, etc.

                Museum Newsletter

                Museum Website


                                                  



Revised Syllabus

of

P.G. Diploma in Museology













DEPARTMENT OF MUSEOLOGY


ALIGARH MUSLIM UNIVERSITY


ALIGARH
















Paper - I     History of Museums, Care & Management of Collections


                                                                                                                                Max. Marks                         100

                                                                                                                                Exam.                                    080

                                                                                                                                Sessional                               020


Unit I

                Museum & Museology - Definition

                Types of Museum

                Development of Museum - a brief world view.

                History of museum movement in India

                Some important museums of pre & post independence.

                Museums and its functions

                Museum Architecture


Unit II

                Collection management : Policy, mode of collection.

                Museum Documentation & retrieval of information.

                Care of collection - Security

                Museum environment - Humidity, temperature, Light.

                Museum pests & their control.


Unit III

                Wet preservation of Natural History Specimens

                Preservation of material for microtomy,

                Color preservation of Natural History Specimens,

                Osteological preparations (Alizarine mounts),

                Dry preservation of Natural History Specimens,

                Plastic embedding, Infiltration of museum objects.

                Taxidermy and Freeze-drying,                         

                Cleaning & Mounting of skeletons,

                Preservation of Eggs.         


Unit IV

                Preservation and Conservation of Paper, Skin, Leather & Parchment,

                Bone & Ivory,                     

                Wood and Textile materials.

                Cleaning and preservation of Metals : Electrolytic reduction method, Electrochemical                       reduction method. Gold and its alloys, Tin and Lead, Iron and its alloys.



Unit V

                Cleaning and preservation of Siliceous materials.

                Stone - Types of stone, Deterioration of stone object and their cleaning.

                Glass - Deterioration of glass objects, Weeping of glass.

                Pottery - repairing and reconstruction of pottery


                                                                                                                               









PRACTICAL - I 

                                                                                                                                Max. Marks                         100

                                                                                                                                Exam.                                    080

                                                                                                                                Sessional                               020


                Moulding and Casting

                a)            Preparation of plaster moulds of different parts of plant

                                materials like leaves, fruits, vegetables.

                b)            Preparation of plaster moulds of animals like amphibians fishes, reptiles, etc.

                c)             Casting of different parts of plant materials in different medium

                                like plaster of paris etc.

                d)            Casting of  amphibians, fishes & reptiles in wax, plaster of paris, rubber, etc.

                Museum text and label writing ; Roman letters and Gothic letters.

                Designing of different types of Showcases.

                Identification of Natural History specimens and works of art.

                Fabrication of Display accessories.

                Graphic designing of posters of museum publicity materials.

                Preparation of cut-out, models, maps, charts etc.



PRACTICAL II

                                                                                                                                Max. Marks                         100

                                                                                                                                Exam.                                    080

                                                                                                                                Sessional                               020

                               

                Field identification of plants, insects, birds & mammals.

                Field collections of plants insects, birds & mammals.

                Taxidermy : preparation of study skins of birds.

                Microtechniques,

                Dry and wet preservation of biological specimens,

                Egg cleaning, Dry preservation of insects

                Osteological preparations,

                Cleaning of Metallic objects,

                Removal of stains from paper & textiles.




Paper II      Natural History, History of Arts & Culture


                                                                                                                                Max. Marks                         100

                                                                                                                                Exam.                                    080

                                                                                                                                Sessional                               020




Unit I

                Introduction to Natural History : Ecology & Evolution

                Geological Time Chart

                Taxonomy and binomial nomenclature

                Concept of species, Genus



Unit II

                Animal and Plant Classification

                Characteristic feature of animal phyla from Protozoa to Mammals

                Characteristics feature of plant phyla from Thallophyta to Spermatophyta

                Environmental issue

                Nature conservation



Unit III

                Introduction to History Period from Prehistoric period0 to Post Modern times

                Introduction to Indian Art

                Survey of paintings form primitive art to Company school with

                special emphasis on the following paintings :

                Ajanta paintings, Plam-leaf paintings of Jain and Gujrat schools,

                Mughal schools, Rajput paintings (Hill paintings & Rajasthani paintings)

                and Indian Contemporary paintings.

                Plastic art in India through the ages.



Unit IV

                An introduction to Indian architecture :

                Stupa and Rock cut temples,

                Trabeated structures of ancient period to

                medieval architecture using arch and domes.



Unit V

                Introduction to Cultural History

                Basics of Archaeology

                Excavation of artifacts ; their study

                Introduction to Anthropology

                Material culture












Paper III    Museum Display, Education & Interpretation


                                                                                                                                Max. Marks                         100

                                                                                                                                Exam.                                    080

                                                                                                                                Sessional                               020




Unit I

                Role of Museums in Informal Education

                Learning from objects

                Museums and school & college relationship.

                Museum and their visitors

                Museum extension services



Unit II

                Museum Exhibition : Purpose and Types

                Planning of Exhibition

                Design and Installation

                Mobile Exhibition, Travelling Exhibitions

                Designing of Showcases and accessories

                Colour scheme



Unit III

                Museum Text and Labelling

                Format and language

                Museum label and readability

                Museum A.V. Interpretation techniques

                Museum Interpretation techniques, Dance, Drama, etc.

                Museum Lighting

                Mode & types of lights.



Unit IV

                Museum evaluation

                Visitor study and survey

                Exhibit effectiveness studies

                Museum’s Cultural Tourism and Eco Tourism



Unit V

                Museum Research and Publication

                Publicity Material, Postcards, Posters, Brochures, etc.

                Museum Newsletter

                Museum Website


                                                  


21/11/2021
Public Relations

Syllabus

P.G. Diploma in Public Relations

PAPER-I


Principles of Communication and Public Relations (DPR-I)


Aims:   the objective is to promote a deep theoretical insight of both the Communication and Public Relations discipline. Theories concepts and processes of various forms of communication and also of Public Relations  are the main thrust of the paper.


UNIT – I    :   WHAT IS COMMUNICATION?

Definitions – Elements of Communication, Nature, Role and Scope of Communication, Communications, Public opinion and Democracy, Communication mass media and Socio-economic development.


METHODS OF COMMUNICATION:

Face to face Communication, Group Communication, Mass Communication-Spoken, Written, Un-Spoken and Unwritten, Present state of Communication in India.


UNIT – II  :    MASS COMMUNICATIONS AND MASS MEDIA:

Marshal Mc Luchan’s theory-the Medium is the message, One-step, two-step, multi-step flow of Communication, Mass Media and its characteristics

What is Communication research?

The nature and task of Communication research.


UNIT – III :    PRINCIPLES OF PUBLIC RELATIONS:


What is Public Relations? Meaning and Definitions, Basic elements of PR, Nature, role and scope, PR as a tool of modern management – PR role in the Indian Setting-Developing economy.

           

PR as distinct form  other forms of Communication, PR and Publicity, Lobbying, Propaganda, Sales Promotion, and Advertising, PR and Corporate Marketing Services.


UNIT – IV :    Historical Perspective-Industrial revolution-the beginnings of PR – Pioneers-Ivy Lee in America – Technological and media revolution in the Society- PR during First and Second World Wars – The Development of Indian PR, Early Phase, Professionalism, Genesis and Growth of PRSI – Present status and Future of PR in India.






UNIT – V :     Public Opinion – Meaning and Definition-

Opinion Leaders-Individuals Institution, Roots of public attitudes – Culture, the family, religion, Economic and Social Classes – Role of PR in opinion formation-persuasion.

The Ethics of PR – Social Responsibility Code of Professional Standards for the practice of PR – IRSI – Code of Ethics.



RECOMMENDED BOOKS:


            The Process and Effects of Mass Communication    
-          Schramm, Wilbur

            Public Relations (Illinor,1981)                                    -           Moore, Frazier H.

            Effective Public Relations (Practice)                          -           Cutlip Scott M. &

                                                                                                            Center Allen H.

            Practical  public Relations, Universal – 1994             -           Black Sam


PAPER – II


Public Relations Media (DPR-II)


Aim    :            The Course is geared towards instilling a deep understanding of Mass Media including newspapers, Magazines, Radio, TV and films.  This paper also provides a hands-on training on writing for Newspapers, Radio, TV and Film.  The special emphasis is laid on developing the art of writing press release.


UNIT – I   :  
MEDIA CLASSIFICATION:


Introduction to Mass Media, Functions of Mass Media, Characteristics, Limitations, advantage and relative appeal of different media.



                       NEWS-PAPERS AND MAGAZINES:


Principal categories of newspapers and periodicals, News Agencies, Government and Press – Mass Media as
Social Instruments.


UNIT – II   :
RADIO BROADCASTING
:


Ratio in India, Relative coverage and appeal of Radio  and Press. Impact of Radio on rural India and rural development.

                       





                        TV IN INDIA:


A brief history of Television – Coverage, present status and impact on masses, Role of Satellite Communication, TV for Socio-Economic change, The future of Television in India.


FILM IN  INDIA:


Film as a tool of PR, Impact of films, Documentaries, PR Films, Feature Films, Script writing of newsreel and documentaries.


UNIT –III  :   PHOTOGRAPHS:


The Camera as a tool of PR, Uses of Photos in PR, News-photos, Photo features-photo Editing, Caption writing.



                        EXHIBITIONS:


Exhibition as a PR  tool, Types of Exhibitions, Planning an Exhibition-Theme and Display.

           

UNIT – IV  :   MEDIA RELATIONS:


Strategy for good media relations, Inter-Media Publicity, Press Conference.


Traditional Media as a PR tool – Types – Advantages - Role of traditional Media in rural India.


Outdoor media as a PR tool – Hoardings – Posters – Transit media – Bus panels – Neon sings – Direct Mail – advantages.


UNIT – V  :    The  Art of News writing – What is News, Difference between newspapers writing and Broadcast writing, Language, content and style.


Writing for Newspapers and House Journals - Reporting – How to write a press release, Press release – Its parts, headline, sub-headlines, the lead, paragraphs, essentials of writing a press release.


                        Feature writing, Corporate features- Development-stories.


                        Editorial Writings:  House Journal’s Editorials, Writing for Radio & TV.




RECOMMENDED BOOKS:


            Press Relations                                                -           Frank Jefkins

            Public Relations in India                                 -           JM Kaul

            Public Relations: Theory & Practice               -           S.M. Sardana

            Public Relations Practice                                -           Sam Black


PAPER –III


Writing, Editing and Production of Corporate Publications

(DPR –III)

Aims   :            To enable the students understand the processes involved in production of corporate publications and to develop the skills of writing and editing of PR publications.


UNIT – I   :  
CORPORATE PUBLICATIONS:


                        Print Media-Importance of print media in Public Relations- Relative advantages and Limitations of print media.


                        Corporate Publications – The need, scope and role of corporate publications in communication with both internal and external publics.


                        Types of Corporate Publications – Employee Manuals/Handbooks – Internal and External House Journals – Trade Bulletin – Catalogues – Booklets and Brochures-Leaflets and folders – Fact sheets – Direct Mailers etc.


UNIT – II :     PR WRITING AND PLANNING A PUBLICATION:


                        Essentials of PR Writing: Planning a Publication – Identifying the purpose, subject, Readership – Structuring the content-collection of Material – Writing the text and Principles of good writing-use of statistics-Language and vocabulary.


UNIT – III :    EDITING, LAYOUT AND ART WORK:


                        Editing – Fundamentals and Techniques – Purpose and role of editing – Editing of House Journals.

                        Graphics – Use of charts, pictorial charts – Graphs and photographs                      - Symbols – Line drawing  and Illustrations – Photomontage – placement of graphics etc – Importance of colour in corporate literature.


                        Layout and Artworks of PR, Production of Corporate publications, kinds of paper.


UNIT – IV :    ADVERTISING IN PURLIC RELATIONS:


                        Advertising as a PR tool – Criticism against advertising – status and future of advertising in India.


                        Advertising, Propaganda, publicity,  Salesmanship Sales promotion and Public Relations –Role of Advertising in marketing and Public Relations.


                        Types of Advertising: Financial Advertising-Advertising for services-Corporate/Institutional advertising-Public Services advertising-Retail advertising and Government advertising.


UNIT – V :     ADVERTISING CAMPAIGN AND RESEARCH IN  ADVERTISING:


                        Advertising campaign:  Audience Research, Media Planning-Budgeting for advertising, Research in advertising.


RE OMMENDED BOOKS:


1.      Wright, Winter, Zeigler, Advertising, 1982 Tata McGraw Hill

2.      Otto Kleppner, Advertising, 1986, Prentice Hall

3.      Fraser P. Seitel, Practice of Public Relations, 1980 Columbus, Charles, E. Merill Pub.

4.      H. Frazier Moore, Public Relations: Principles, Cases and Problems, 1981, Illinois

5.      Scott, M. Cutlip and Allen H. Center, Effective Public Relations, 1982, Prentice Hall.

6.      K.R. Balan, Corporate Public Relations, 1982, Sterling Publishers.

7.      Allen H. Center, Public Relations Practice, 1975, Prentice Hall, New Jersey.

8.      Sam Black, Practical Public Relations, 1994 Universal, New Delhi.


PAPER – IV


Public Relations Practice (DPR-IV)


Aims  :       To enable students to specialize in the practice of Public Relations.


UNIT – I :       PUBLIC RELATIONS PRACTICE:


-          Scope of the Practice

-          Profile of the practitioner

-          Planning for Public  Relations

-          Measuring Public Relations Objectives

-          Organizing Public Relations department

-          Organizing Public Relations Agency.



UNIT – II  :    PUBLIC RELATIONS IN MEDIA & MARKETING:      


-          Public Relations in Media Relations

-          The Age of :Public Relations Marketing – The Marketing Plan – Product Publicity Public Relations Marketing Activities


UNIT – III  :  PUBLIC RELATIONS SPECIALISATION:


-          Public Relations in Employee Relations

-          Public Relations in Industrial  Relations

-          Public Relations and the Community

-          Public Relations and the Govt.

-          Public Relations in Promotion of  causes and Ideas.


UNIT – IV  :  FINANCIAL PUBLIC RELATIONS:


-          shareholder Relations

-          Financial Communications

-          Annual Report

-          Chairman’s Speech 

-          Annual General Meeting

-           


UNIT – V  :   PUBLIC RELATIONS IN ACTION:


-          PR Campaigns

-          Case studies in Public Relations

-          Public Relations in crisis Management

-          Public Relations Ideas for Special events – open House – Planning & Organization.


RECOMMENDED BOOKS:


Cutlip Scott M. & Center Allen H.   -  Effective Public Relation (Prentice-Hall) 1982

Seitel Fraser P. Practice of Public Relations, Columbus-Charles E. Merill Pub.

Kaul J.M.  - Public  Relations in India, Naya Prakash, 1988

Black, Sam -  Practical Public Relations, Universal, 1994











PAPER –V


PRACTICAL & VIVA-VOICE


UNIT-I  :         writing, editing and production of corporate publications:

                       

-          House journals, booklets, brochures, leaflets and folder.


UNIT – II :     PR AND Ad. Campaign

- Copy writing for institutional advertisements, PR Campaign and Ad Campaign.


UNIT –III  :    PR Writing     


Writing press releases, feature writing, corporate features, development stories, Editorial writing.


UNIT – IV  :   Organizing  PR Events:


-  Organizing press conferences, Exhibitions, Open house, Special events.


UNIT – V  :    Research for PR:


                        -  Opinion Survey, Media Survey, Content analysis, Audience – research.


    






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Journalism

Syllabus

P.G. Diploma in Journalism

PAPER –I

Theories of Journalism and Mass Communication (JRN-I)


Aims  :             Students will be introduced to a variety of  influential, competing ways of thinking about Media & Communication.  They will be able to identify and critique the major different theoretical approaches to Media and Communication studies.


UNIT – I    :          Introduction to Journalism: Nature, Scope and definition of journalism, what is Journalism? Is it a craft?  a profession or an industry? Role and responsibilities of a Journalist, What are Mass Media?  Theories of the Press Communication, Public opinion and democracy.


UNIT – II  :   Introduction  to Communications Nature, scope and definitions of communication.  The communication process:  - elements, barriers and distortions.  The levels of communications: Intra personal, inter personal, group and mass communication, Feed back:  Interpersonal communication feed back, mass communication feedback, communication models: V-shaped continuum, Shannon – Weaver model, Weaver-Mass model, group communication model and HUB Model.


UNIT – III :   New information and communication world order:  Genesis of the NICWO, media imperialism Mc a Bride Commission.  The media scene:  The characteristics of the India Press.  The present state of electronic media.  The Indian film industry.


UNIT – IV :   The Government and the mass media: A brief book into the Government media organizations.  The press commissions.  The press council of India.  Electronic media autonomy.  Chanda Committee, Varghese Committee, The Prasar Bharati.


UNIT – V  :    Functions  of communication, Development communication:  How development occurs?  Mass media and National development.  Traditional media:  Action-oriented traditional media, audience situations, social institutions and traditional designs and motif.  Introduction to mass communication research.


RECOMMENDED BOOKS:

1.      Fiske, John., Introduction to Communication Studies, Methew, London 1982.

2.      Schramm, Wilbur,  The process and Effects of Mass Communication, 1971.

3.      Kinaid, Lawrance, C., Communication Theory, Eastern and Western Perspective, Academic Press 1988

4.      Yadav, J.S., Communication in India: Some observation and Theoretical Implications (Mimeo) 11MC.

5.      Duison, R. A., Socio linguistics, Cambridge University Press, Cambridge.

6.      Information and Boradcasting Ministery’s Annual Report.

7.      Mass Media in India, Research and reference Division.

8.      Many voices and one word, UNESCO


PAPER – II


Reporting (JRN-II)


Aims  :             To develop student’s skills in reporting, note-taking,  interviewing, the use of contributed material by reworking hand outs from various sources.


UNIT – I   :     Introduction to News: Definitions, Classification, elements and gathering methods.


                        The art of news writing: Leads, kinds of leads and body development


                        Language of news writing :  Newspaper English, The style book


UNIT –II  :     What is reporting?  Kinds of reporting, Objective reporting, Interpretative reporting, investigative reporting, Economic  reporting, Speech reporting, Political reporting, Crime reporting and Sports reporting, Reporting Science and environment.


UNIT – III :    Reporting for news magazines and periodicals, Interview, Techniques of conducting interview, Entertainment reporting, Film, Drama and book reviews, Feature:  Kind of features, and feature writing.


UNIT – IV :    Reporting for Radio – Writing for Radio & News – Interviewing for Radio News


                        Reporting for Television – Difference in writing News casts – A career in TV & Radio.


UNIT – V   :   freedom of Press in India, Parliamentary privileges and the press, obscenity, Defamation, Contempt of Court, The copyright Act. Registration of Newspapers and Books Act.  The working Journalist Act.


RECOMMENDED BOOKS:

1.      Reporting by Mitchell V Charnley (K Holt, Reinnhart and Winston)

2.      The Active Reporter :  James Lewis (Vikas)

3.      The Active News room (International Press Institute)

4.      Ault, Emery & Agee, News reporting & writing.

5.      Harris, J.  The Complete Reporter.

6.      Harris Julian, Leiter Kelly, Johnson Stanley The complete Reporter, Fundamentals of News Gathering writing and Editing, Macmillan Publishing Co.

7.      Itohenberg, John,  The Professinal Journalist (Holt, Rinchart & Winston, 1973)

8.      MacDougall, curtis D.  Interpretative Reporting, Macmillan (1977)

9.      Rivers, William,  Mass Media Reporting, writing and Editing, Harper & Row (1974)

10.  Campben, Laurence R.V. Wolsely Ronald E.  How to Report and Write the News Prentice Hall, Inc. (1961)

11.  Fedler Fred,  Reporting for the Print Media, HBJ, Harcourt Brace  Jovanovich Publishers



PAPER – III


Editing – JRN-III


Aim  :              Editing is an integral part of Journalism.  The Course is designed to train students to discard redundant words and hackneyed phrases, It is also structured to provide some vital tips on writing.  Besides providing a hands-on training in Editing, the course is intended to acquaint the students into whole newspaper production process.


UNIT – I   :     Introduction to editing, tools of editing, Editing Glossary, Editing the wire copy, Proof reading, Style book, Fundamentals of Journalistic writing.


UNIT – II  :    lead writing, simple leads, complex leads, Novelty leads, Stacatto leads, Freak leads, Body development, Re-writing the news  stories, Writing the headline,  Headline requirement, Headline style, Counting the Headline, Editing Radio and Television copy.


UNIT – III  :  picture editing, Picture as copy, Enlarging, Reducing formula, Picture cropping, Picture selection, Caption writing.


UNIT – IV  :   An introduction to type, Classification of type faces, Type measurement, Type Selection and usage,  Electronic Editing.


UNIT – V  :    Fundamentals of Newspaper design, Balance, Contrast, Proportion, Unity, Principles of page makeup, Vertical and horizontal makeup, Traditional and Modern Makeup concepts, Positioning, Name plate, Headlines, Box stories, Jump heads, Banner headlines, sub-heads, Front page makeup.


RECOMMENDED BOOKS:


-  News Editing                                                           -  Fried Feddlar

-  News Writing                                                          -  Lyle Spencer

-  Modern Newspaper Production                              -  F.W.Hodgins

-  Sub Editing                                                              -  Jhon Mansfield

                    














PAPER –IV


Advertising and Public Relations (JRN-IV)


Aims  :             To enable the students to understand the practical aspects of advertising and public relations and to develop skills of writing  copies and press releases.


UNIT – I   :     Nature, Scope and definitions of Advertising.  Distinction between advertising, Publicity, Propaganda and Public relations, Functions of advertising, Classification of advertising, Social and economic aspects of Advertising, Advertising as a marketing tool, Criticism of advertising.




UNIT – II  :    Layout, requisites of a good layout, Elements of layout, weight distribution, Elements of Advertising, kinds  of copy writing techniques.


UNIT – III :    Nature, scope and definitions of  public relations, publics, Their composition and characteristics, Public relation as a management concept and as a staff function, Public  Relations department and counseling.  Public Relations Process.  The Public Relations Officer.


UNIT – IV  :   Tools of Public Relations, Press Relations, Employees Relations, Consumer  Relations, Community  Relations, Share  holders Relations.


UNIT – V  :    Newspaper and Magazine advertising, Radio and Television commercials, Outdoor advertising, and Mail-order Advertising, Advertising Agency, Market Research, Public Relations in India.


RECOMMENDED BOOKS:


1.      James S. Norris, Advertising, Prentice Hall, 1987

2.      Wright, Winter, Zegler,  Advertising, Tata McGraw Hill, 1982

3.      Chunawala Sethia, Foundations of Advertising, Theory and Practice, 1985, Himalaya Publishing House

4.      Otto Kleppner, Advertising, Prentice Hall, 1986

5.      Louis Kauffman, Essentials of Advertising,  Harcourt Brace, Jovanovich, New York, 1980.

6.      Sam Black, Practical Public Relations, Universal,  New Delhi, 1994.

7.      Fraser P. Seitel, Practice of Public Relations,  Columbus Charles, E. Merill Pub.

8.      Scott, M.  Cutlip and Allen H. Center,  Effective Public Relation, Prentice Hall , 1982.

9.      H. Frazier Moore, Public Relation, (Illinois, 1981)

10.  J.M. Kaul, Public Relations in India, Naya Prakash, 1988.








PAPER – V


(PRACTICAL & VIVA-VOCE)



UNIT – I   :     news evaluation, News writing, news display. Conducting interview and interview writing. Feature, Profile, Obituary, Reviews, Editorials and lead articles.


UNIT – II  :    Proof  reading, polishing lead, writing leads, writing headlines, Page layouts, Picture selection, Editing and writing, cut lines.


UNIT – III  :   Copy writing for newspapers and magazine,  Headline and text writing, Writing Radio and TV commercials, Designing layout.


UNIT – IV  :   writing Press release, Press invitation, Speeches, Preparation of House Journals Company Pamphlets, Booklets, posters and other PR material.


UNIT – V  :    Opinion survey, Media Survey, content analysis, Media watching, Trend analysis, Visit to media centers.


21/11/2021